Sign In

Heidi Wieland

Outfitting people with gear and sharing resources that help people get outside, travel, hike, cycle and backpack, oh my! Access the wilderness and adventures in nature. Enjoy.

Heidi Wieland is a seasoned professional with a background in unified messaging, content planning, and partner relationships to enhance brand leadership and drive demand consistently.

She has a proven track record of collaborating with global B2B and B2C startups, focusing on personalized technology, AI, virtual human services, corporate learning and development, telehealth, healthcare, and regulatory compliance training for pharma and life sciences.

Heidi excels in unifying communications, right-sizing content across different channels, leading launch strategies, and scaling content marketing to cater to every stage of the customer journey.

Her recent achievements include launching the goFLUENT English Language Learning Platform and Amazon Career Choice, expanding Whole30's customer base, leading communications for SteadyMD telehealth, and directing global marketing and internal communications for Visa with a customer-centric approach.

With a background in Language and Literature from UC Santa Barbara and The University of Göttingen, Heidi has held various roles such as Sales Specialist at REI, Principal at BigBangPR, Director Of Brand Marketing and Writing at Visa, Global Marketing Communications at QAD, Senior Director Corporate Communications at NTRglobal, and Sr. Manager Corporate Communications at Citrix.

Heidi Wieland's expertise lies in brand leadership, content marketing, communications, global marketing, internal communications, public relations (PR), product launches, partner relationships, customer insights, and persona-based campaigns.

Heidi Wieland
Add to my network

Location

Santa Barbara, California, United States