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Herng Lee
APAC Sales Strategy at Google
Professional Background
Herng Lee brings a wealth of experience and a robust professional background marked by leadership roles at some of the world's most prestigious organizations. Currently serving as the Go-to-Market Lead for APAC Corporate Strategy & Planning at Google, Herng has made substantial contributions to strategic initiatives that drive market growth and align with corporate goals across the Asia-Pacific region. This pivotal role taps into his extensive expertise in analytics and market strategy, placing him at the forefront of decision-making processes that shape business outcomes on a global scale.
Before stepping into his current position, Herng Lee held the role of Strategy & Insights Manager at Google, where he excelled in turning data into actionable insights. His ability to synthesize complex information and identify market opportunities enabled him to influence key strategic decisions that propelled the company forward during a critical time of digital transformation.
Prior to his tenure at Google, Herng garnered valuable experience as a Business Consultant at Applied Predictive Technologies, where he honed his consulting skills and developed a deep understanding of how predictive analytics can enhance business outcomes. His background also includes a role as an Investment Banking Summer Analyst at Morgan Stanley, where he gained exposure to high-stakes financial environments and developed a keen analytical acumen that continues to serve him well in his current role. Additionally, Herng served in the military as a Private First Class in the R.O.C. Army, a formative experience that contributed to his leadership skills and commitment to excellence.
Education and Achievements
Herng Lee's academic journey speaks volumes about his dedication and intellectual capabilities. He studied economics at Duke University, one of the leading institutions in the United States, where he earned his Bachelor of Science degree. His education at Duke not only provided him with a solid foundation in economic principles but also exposed him to a network of influential thinkers and diverse perspectives that would later inform his professional decisions.
Earlier, Herng completed his high school education at Episcopal High School, where he achieved an impressive 4.0 GPA. This level of academic excellence reflects not only his intelligence but also his strong work ethic and dedication to his studies. His educational background paved the way for his transition into renowned institutions and eventual success in dynamic corporate environments.
Moreover, Herng attended Chien-Kuo Senior High, further strengthening his educational framework. His early educational experiences laid the groundwork for his analytical thinking and problem-solving skills, essential traits for success in the fast-paced world of corporate strategy.
Achievements
Herng Lee's achievements in the corporate world are noteworthy and provide a glimpse into his extraordinary capabilities as a strategist and leader. As Go-to-Market Lead at Google, he has orchestrated numerous successful initiatives that have contributed to substantial market growth in the Asia-Pacific region. His innovative approach to corporate strategy and planning not only supports the company's objectives but also addresses the unique challenges presented by diverse markets.
His previous roles have further enriched his professional tapestry. As a Strategy & Insights Manager, Herng's contribution to data-driven decision-making processes helped shape numerous strategic initiatives. His tenure at Applied Predictive Technologies enhanced his experience in understanding customer behavior and market trends, equipping him to contribute effectively to Google's strategic endeavors.
In the finance sector, Herng's experience as an Investment Banking Summer Analyst at Morgan Stanley provided him with crucial insights into financial markets and client management, skills that are invaluable in his current role.
Overall, Herng Lee exemplifies the integrity, insight, and intellect that are essential for success in today’s challenging business environment. His blend of education and rich professional experience positions him as a key player in corporate strategy and planning within the technology sector.
Highlights
Enough years have passed for me to make this (slightly embarrassing) confession:
When I first started working, I thought it was 𝘄𝗿𝗼𝗻𝗴 to prep an agenda for 1:1 meetings with my boss.
Why? Because here's what I (naively) believed at the time:
❓ If I know I'm working on the right stuff, shouldn't the convo just flow "organically?"
❓ If I have to prep for every 1:1, wouldn't that imply a rather "forced" relationship?
❓ Given my manager is more senior, shouldn't I let her decide what she wants to discuss?
Of course, I would eventually learn the errors of my ways (the hard way, unfortunately).
Thankfully, I would also get better at navigating 1:1 meetings with my subsequent managers.
And here are my top 5 learnings over the years:
(for the full essay: https://lnkd.in/ggMaH9Bu)
1️⃣ 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝘀𝘁𝗮𝗿𝘁𝘀 𝘄𝗮𝘆 𝗯𝗲𝗳𝗼𝗿𝗲 𝘁𝗵𝗲 𝗺𝗲𝗲𝘁𝗶𝗻𝗴
A successful 1:1 meeting is often decided by how much prep was done leading up to it.
This can be as simple as:
- Jotting down topics throughout the week
- Sending pre-read materials when necessary
- Giving a heads-up if you want measured answers
2️⃣ 𝗧𝗵𝗲𝗿𝗲'𝘀 𝗻𝗼 𝗼𝗻𝗲-𝘀𝗶𝘇𝗲-𝗳𝗶𝘁𝘀-𝗮𝗹𝗹 𝗳𝗼𝗿𝗺𝗮𝘁
Not every 1:1 meeting has to be run the same way. The format should depend on your needs.
Sometimes the discussion is intellectual and strategic. Sometimes it's operational and tactical.
Both are OK. As long as it's highly intentional.
3️⃣ 𝗧𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝘁𝘄𝗼 𝗺𝗶𝗻𝘂𝘁𝗲𝘀 𝗮𝗿𝗲 𝗰𝗿𝗶𝘁𝗶𝗰𝗮𝗹
Early on in my career, I would jump into 1:1 meetings and just start talking.
The problem with this? The other person didn't know if I planned to spend 2 minutes or 20 minutes on it.
The key to avoiding this mistake?
Practice the discpline of "talking about what you want to talk about" in the first 2 minutes.
4️⃣ 𝗬𝗼𝘂 𝗮𝗿𝗲 𝗮𝗹𝘄𝗮𝘆𝘀 𝗲𝗺𝗽𝗼𝘄𝗲𝗿𝗲𝗱
Most 1:1 meetings are a permanent fixture on our cals.
The mistake people make?
Treating the cadence as sacrosanct, and assuming they have no say over it.
But you are empowered to do things like:
- Cancel the 1:1 if you don't need it
- Extend or reduce the meeting time
- Propose longer but less frequent meetings
The 1:1 meeting is here to serve you – not the other way around.
5️⃣ 𝗦𝗶𝗺𝗽𝗹𝗲 𝗵𝘆𝗴𝗶𝗲𝗻𝗲 𝗰𝗮𝗻 𝘄𝗼𝗿𝗸 𝘄𝗼𝗻𝗱𝗲𝗿𝘀
Sometimes, meeting effectiveness boils down to very simple things.
For instance:
- Maintaining a shared agenda
- Tracking action items diligently
- Periodically reviewing notes for patterns
For me? It was only when I practiced better meeting hygiene, that I started getting taken seriously.
__
♻️ If this was helpful, feel free to like or repost 🔔 For more like this, follow me at Herng Lee
The secret to good storytelling? "Show," not "tell."
OK... but how exactly? Well, here's my answer:
I try to 𝗰𝗼𝗻𝘁𝗲𝘅𝘁𝘂𝗮𝗹𝗶𝘇𝗲 — whenever possible.
And here are my top 5 go-to "tricks:"
- Leverage shared knowledge
- Anchor on indexed figures
- Redefine the yardstick
- Explain with timeframes
- Paint the "but-for" picture
Let's talk about the first one first: leveraging shared knowledge.
It turns out that messages are easy to land when datapoints are self-explanatory.
For example:
▸ “She makes a million US dollars a year.” (Yes, that's always a lot.)
▸ "We doubled our market share to 40%.” (Yes, impressive in any context.)
▸ "Our customer satisfaction score is only at 60%." (Yes, that's rarely acceptable.)
But what happens when there's no shared knowledge base? Then people don't know how to feel.
For example:
❔ "We acquired 100k new users this year" (Stunning achievement or colossal failure?)
❔ "Our avg user spends $25 on our app every year" (Underwhelming or actually incredible?)
A common mistake people make?
Trying to rectify this by "telling" people how to feel, instead of actually "showing."
For example:
▸ "We acquired a 𝘄𝗵𝗼𝗽𝗽𝗶𝗻𝗴 100k new users this year"
▸ "Our average user spend ($25) has 𝗲𝘅𝗰𝗲𝗲𝗱𝗲𝗱 𝗲𝘅𝗽𝗲𝗰𝘁𝗮𝘁𝗶𝗼𝗻𝘀"
Of course, this is better than nothing – but it fails to meaningfully persuade.
So instead, consider contextualizing by leveraging shared knowledge bases:
✔️ "We acquired 100k new users this year; that's more than our 𝘁𝗼𝘁𝗮𝗹 𝘂𝘀𝗲𝗿𝘀 just 18 months ago"
✔️ "Our avg user spend was $25 this year, on par with 𝘁𝗵𝗲 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗽𝗹𝗮𝘆𝗲𝗿 in our industry"
But what if there's no shared knowledge base to rely on?
Then consider using the other 4 tricks: https://lnkd.in/gmDSUbra __
♻️ If this was helpful, feel free to like or reshare 🔔 For more like this, follow me at Herng Lee
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Mesh is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Mesh centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Mesh's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.
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