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Hilary Young
Brand Strategist - Content Strategist - Storyteller - Mom
Professional Background
Hilary Young is a passionate storyteller and brand strategist with a wealth of experience across multiple industries. With a career spanning over two decades, Hilary has honed her skills in communication, creative direction, and brand strategy, making her an invaluable asset to her clients. Currently serving as the Brand Strategist at Hilary Young Creative, she specializes in steering marketing and messaging initiatives within senior care. Her expertise extends to numerous sectors, including the medical alert device arena, in-home care agencies, and senior living communities.
Prior to establishing her own agency, Hilary demonstrated her strategic acumen at Torchlight Technology Group as the Director of Brand Strategy, where she was instrumental in shaping and executing brand strategies that resonated with target audiences. She also served as the Communications Manager at Medical Guardian, where she leveraged her storytelling abilities to communicate the importance of safety and care in senior living solutions. Her dedication to crafting compelling narratives led her to positions in diverse media environments, including roles as the Director of Content at Quu Interactive and as a senior producer with CollegeHumor.com, responsible for developing branded content that captivates viewers.
Education and Achievements
Hilary received her Bachelor of Arts in American Studies from the esteemed University of Maryland, equipping her with a profound understanding of cultural narratives and effective storytelling techniques. This education laid the foundation for her career in media and communications, giving her the tools to engage audiences in meaningful ways.
Throughout her freelance engagements and previous roles in prominent companies, Hilary has contributed to major productions and initiatives. At companies such as MTV Networks and HBO, she developed a keen understanding of audience engagement, ensuring that each project achieved its narrative goal. In addition to her significant achievements in the realm of production, she has also made notable contributions to branding and marketing strategies in senior care, bringing attention to the importance of care and compassion in storytelling.
Notable Achievements
Hilary's career includes an impressive roster that reflects her versatility as a storyteller and her commitment to excellence in brand strategy. Her work as an executive producer at 12 Angry Mascots showcased her ability to manage complex projects and deliver compelling content. As an associate producer at MTV Networks, she cultivated a robust understanding of audience dynamics and content development strategies. Furthermore, her involvement in production with The Colbert Report and The Daily Show with Jon Stewart solidified her reputation for wit and creativity under dynamic media environments.
Hilary's focus on senior care marketing is a direct extension of her passion for helping improve lives through powerful narratives. By assisting clients in identifying their unique stories, she exploits her comprehensive knowledge of communication to elevate brands and create meaningful connections with audiences. Today, she continues her mission to help clients articulate their narratives, emphasizing authenticity and relatability. If you're seeking to discover the story that sets your brand apart, Hilary Young is here to help.
