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Isabel Li
Influencer Marketing Lead
Isabel Li is an NYC-based marketer specializing in the creator economy, with a focus on building and engaging audiences through influencer marketing and social strategy.
Isabel, a San Francisco-born Chinese-American, has a passion for drumming, music production, and promoting Diversity, Equity, and Inclusion.
She holds a Bachelor of Arts in Communication Studies from Northeastern University and has studied Front-end Web Development at General Assembly.
Isabel's previous roles include Influencer Marketing Lead at Spotify, Associate Director and Senior Influencer Marketing Manager at Movers+Shakers, Senior Strategist at R/GA and Movement Strategy, Communications Strategist at Movement Strategy, and various internships and teaching positions in diverse organizations.
For collaborations or inquiries, reach out to Isabel at [email protected].
Highlights
Thrilled to join the Asians In Advertising x 3AF: Asian American Advertising Federation NextGen 2023 Mentorship program as a mentor, alongside more than 140 mentor/mentee pairings!
The program is aimed at nurturing emerging AAPI leaders in marketing, advertising, and creativity. Addressing the underrepresentation of this group, the program serves as a resource for rising leaders, offering career empowerment through industry experts.
About 3AF and Asians in Advertising:
3AF’s mission is to advance the Asian American marketing and advertising industry for Asian American consumers through education, advocacy, promotion, and increased collaboration of all industry stakeholders including but not limited to marketers, agencies, research partners and media.
Asians in Advertising strives to develop a free community, create opportunities, and help elevate Asians to higher leadership positions. To make space for Asians within the advertising to come together in a community where we are often excluded. Connecting with each other in order to advance their goals, careers, artistic/personal growth. Help answer questions, offer advice, and have discussions about the issues that the Asian community faces as a whole or in creative careers.
Thrilled to host a live virtual workshop with my amazing colleagues Alexandria Wilson and AJ Pulvirenti this upcoming Tuesday, 6/13 at Social Media Strategies Summit!
Our workshop will give you tools on creating social-first videos meant to grow your audience on TikTok, plus an inside look at how to effectively partner with creators and influencers who can unlock meaningful connections for your brand.
Sign up here: https://bit.ly/42s61K0
