Sign In

Isobel Grad

Semiotician/Cultural Analyst at Sign Salad

Isobel Grad is a researcher and cultural analyst with a focus on design, communications, and brand strategy. She has a deep passion for understanding people and is particularly interested in material culture, with a special emphasis on global food culture. Isobel is also a co-author and publisher of the Simbahollin Cookbook. She has traveled the world as a Watson Fellow, exploring issues surrounding local food in different societies. In addition to her professional pursuits, she enjoys developing recipes, writing about food, and engaging in various craft and textile projects. Isobel's educational background includes a High School Diploma from Seattle Academy of Arts and Sciences, a Master of Arts in Visual and Material Culture - Anthropology from University College London, a Bachelor of Arts in Sociology and Environmental Studies from Haverford College, and studies at Parsons School of Design - The New School. In her professional journey, Isobel has been associated with organizations like Sign Salad as a Semiotician/Cultural Analyst, Kantar as a Client Executive, Metia as an Account Coordinator, as well as various roles in other distinguished institutions. For more details on her personal work and projects, visit https://isobelgrad.com.

Isobel Grad
Add to my network

Location

United Kingdom