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J. Kennedy

Director, Global Brand Strategy, EA

J. Douglas Kennedy is a Digital Alchemist and growth marketer with a rich background in global consumer tech and gaming, driven by a passion for Play.

His expertise lies in multi-faceted digital marketing, spanning from customer acquisition to engagement, with a knack for defining KPIs and linking ROI to marketing strategies.

He excels in brand strategy, customer journey mapping, e-commerce and acquisition funnels, cross-functional leadership, product marketing, and live service management.

With a BA from the University of California, Davis, J. Douglas Kennedy has held key positions such as Marketing Director at Electronic Arts (EA), Co-Founder at Hvntr Gathr, and Co-Founder at Rare BRDs (Scout.watch).

He has also contributed his skills as Sr. Director of Marketing and Communications, Sr. Manager of Marketing and Communications Engagement, and Director of Content and Marketing at Roku, along with roles at Wikia, Xfire/MTV Networks, and Uoweme.com.

His diverse experience showcases his exceptional organizational skills, client and partner management capabilities, creative problem-solving approach, and a deep understanding of strategic marketing initiatives.

J. Kennedy
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Location

Austin, Texas Metropolitan Area