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Jason Dietrick

Creative Director at UPPERQUAD

Jason Dietrick is a multifaceted creative professional currently serving as the Creative Director at Upperquad, a San Francisco-based design firm.14 With a background in branding, digital design, and creative direction, Dietrick has established himself as a prominent figure in the creative industry.

Professional Background

Dietrick's career spans various roles and notable projects:

  • Creative Director at Upperquad, where he leads creative initiatives and oversees the firm's visual identity and client projects.14
  • Former member of the 2012 design team for Obama for America, contributing his skills to a high-profile political campaign.5
  • Previously worked at a branding studio, further honing his expertise in corporate identity and brand development.5

Skills and Expertise

Jason Dietrick is known for his:

  • Branding and identity design
  • Web and interactive design
  • UI/UX design
  • Corporate identity development
  • Print design
  • Poster design

His multidimensional approach to creative thinking allows him to work across various mediums, combining digital, brand, and print elements in his projects.3

Notable Work

At Upperquad, Dietrick has been involved in significant projects, including:

  • The redesign of Upperquad's own website, which showcases animated typography and imagery to immerse visitors in the creative process.1
  • The Jigsaw project for Google, developing a new brand, website, and publishing platform to support Jigsaw's mission of exploring threats to open societies.2

Philosophy and Approach

Dietrick emphasizes the importance of words and typography in design. He believes in turning core typographic principles into dynamic, living elements that demonstrate the transformative thinking process.1 His work often features:

  • Motion-based, word-centric approaches
  • Sophisticated visual manipulation of typography
  • Fusion of visuals and typography to create immersive experiences1

Jason Dietrick's creative vision and leadership continue to shape Upperquad's reputation as a "legitimate creative powerhouse" in the design industry.1

Highlights

Dec 13 · thefwa.com
Jason Dietrick - The FWA
Jason Dietrick - The FWA

Related Questions

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Location

San Francisco Bay Area