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Jaydip Gupta
Business Process Strategy - Operations & Project Management - Marketing & Communication
Professional Background
Jaydip Gupta is a seasoned professional with over 18 years of strategic leadership experience that spans several verticals, including corporate and internal communication, events, user experience, brand management, and project management. His diverse expertise makes him a valuable asset in the fields of communication strategy and brand engagement. Jaydip has built a rich career characterized by a commitment to excellence and innovation, contributing significantly to the organizations he has been part of.
Jaydip began his career at Planman Marcom, where he held the position of Head - Client Servicing & Research at the Indian Centre for Public Affairs & Relations. In this dynamic role, he honed his skills in client engagement and developed a keen understanding of the public affairs landscape in India.
He later transitioned to IIPM, where as Head of Internal Communication, he cultivated effective communication strategies that bridged the gap between staff and management. During his tenure, he also served as the Secretary of the IIPM Awards Committee, where he played a vital role in recognizing outstanding contributions within the institution.
His journey continued at Planman Media, where he took on the role of Sr. Editor for TSI (Bangla). In this position, Jaydip demonstrated his exceptional writing and editorial skills, ultimately enhancing the publication’s reach and impact.
In recent years, Jaydip has served as a Management Supervisor and Head of Client Engagement at Kettle Communications, and as Principal - Engagement at Lazy Eight. In these senior leadership positions, he has successfully managed client relationships and spearheaded projects that align with organizational goals and customer expectations. His work in these roles has consistently showcased his problem-solving skills and ability to foster client loyalty through strategic communication efforts.
Education and Achievements
Jaydip Gupta's educational background lays a strong foundation for his multifaceted career. He completed his ISC at St. James’ School in Calcutta, where he developed a solid academic foundation. He further pursued higher education and earned a BSc (Hons) from the University of Calcutta, which equipped him with critical analytical skills and technical knowledge.
Seeking to refine his management acumen, Jaydip graduated with a Post Graduate Diploma in Management (PGDM) from the Indian Institute of Planning and Management (IIPM). This educational experience not only imparted him with essential management principles but also exposed him to various aspects of business operations and strategic planning.
Throughout his career, Jaydip has continually embraced opportunities for professional development, staying at the forefront of industry trends and innovations. This commitment to lifelong learning reflects his passion for his work in communication and project management.
Notable Achievements
Jaydip has made significant contributions to the organizations he worked with. His strategic leadership in corporate communications has led to improved engagement within companies and established seamless communication channels that foster collaboration and efficiency. His ability to manage high-stakes projects and deliver exceptional results has garnered him recognition from peers and clients alike. Jaydip’s work has not only driven business success but has also empowered teams to achieve their full potential through effective communication and branding strategies.
In the realm of events, he has been instrumental in organizing and executing initiatives that resonate with target audiences, effectively translating brand messages into engaging experiences. His expertise in user experience further demonstrates his understanding of consumer behavior and preferences, enabling him to create impactful marketing campaigns that engage and inspire audiences.
Achievements
