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Jen Peterson

I help businesses improve their communication by providing marketing, PR, and social media consulting

Jen Peterson is a seasoned integrated marketing consultant with over twenty years of comprehensive marketing expertise.

With a background in BA Communication from DePauw University and certification in Social Media Management from the Social Media Manager School, Jen possesses a solid educational foundation.

As the owner of JPeterson Marketing, Jen focuses on assisting small businesses in developing effective marketing strategies encompassing ideation, social media, public relations, sponsorship, events, advertising, promotion, writing, account management, and budgeting.

Jen's extensive experience includes roles such as Director of Integrated Sales & Marketing for WLS-AM & WLS-FM at CITADEL BROADCASTING CO, Director of Marketing & Corporate Sponsorship at Bowers Museum, and Director of Sponsorship at WXRT.

Known for her creativity, project management skills, timely delivery, and budget adherence, Jen is dedicated to helping businesses optimize their marketing efforts while they focus on core business operations.

Highlights

Aug 23 · linkedin

How I spent my Friday... looking to expand my offerings to include grant writing. Nonprofit friends, let me know if you need some help!

Jun 12 · linkedin

Hi everyone - I'm looking at going back to work for someone else.

The freelance world is tougher than ever.

Plus, my kiddo is getting older and while he still needs me, he does not need me to be as hands-on as he did when he was little.

I'm looking for a communications role that would allow me to still work remotely. I'm also looking for additional contract work until that full-time position appears.

I’m looking for a new role and would really appreciate any ideas, suggestions, connections, and leads you have to offer.

One thing to note - I don't really want to be "the boss." I am fine with having people report to me, but I have no desire to be a CMO or VP of Marketing. That means I end up "overqualified" for many roles - especially when relying on AI to scan resumes. So, that personal connection is key to breaking through and starting the interview process.

Jen Peterson
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Location

Greater Chicago Area