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Jenna Illies
Marketing Editorial Copywriter at Square
Professional Background
Jenna Illies is a seasoned media and public relations professional with over 13 years of extensive experience in the field. A consummate communicator, she boasts exceptional oral and written communication skills that enable her to effectively convey messages and engage with diverse audiences. Her journey in public relations has taken her through various high-profile positions, allowing her to cultivate a vast network of media connections across Canada.
Jenna’s career kicked off as a Publicity Intern at Random House of Canada Limited, where she began to hone her skills in the competitive world of publishing. This foundational role provided her with an understanding of the media landscape, which she would build upon in her subsequent career. Over the years, she served as a Publicity Assistant and progressed to more advanced roles, such as Junior Publicist at Thomas Allen & Son Ltd., Publicist at Key Porter Books, and Publicist at ECW Press. In these roles, Jenna developed solid relationships with media professionals, demonstrating her challenge-driven, creative, and resourceful approach to public relations.
Jenna later took on the role of Media Relations Specialist at Swerve Public Relations Inc. and then Media Relations Manager, where she successfully managed the communications strategies for various clients and campaigns. Her expertise continued to grow as she transitioned to a PR Account Manager role at Eighty Eight and then became a PR Strategist at Diamond Marketing Group. Currently, she thrives as a Marketing Editorial Copywriter at Square, where she combines her love for language and marketing skills to produce compelling content that resonates with target audiences.
Education and Achievements
Jenna’s educational journey reflects her commitment to continuous learning and professional development. She earned her Bachelor’s degree in History/Film from Wilfrid Laurier University, which laid the groundwork for her analytical skills and storytelling ability. Passionate about the nuances of language and communication, she further pursued a Book and Magazine Publishing Certificate at Centennial College—a credential that added depth to her understanding of publishing processes and the media industry.
Currently, Jenna is enhancing her skills by studying for a Conversational Languages Certificate, focusing on French Studies, at the University of Toronto's School of Continuing Education. This endeavor highlights her proactive nature and her desire to adapt to a multicultural landscape, thereby broadening her outreach capabilities in the media sector.
Additionally, she completed the Internal Communications Management course at the G. Raymond Chang School of Continuing Education at Ryerson University, reinforcing her capabilities in managing internal communications within organizations, which is vital for fostering collaborative workplace environments.
Notable Achievements
Throughout her illustrious career, Jenna Illies has accumulated several noteworthy achievements. Her exceptional time management skills and dedication have enabled her to handle multiple projects efficiently, ensuring that her clients receive the attention and results they deserve. With her resourcefulness, she consistently approaches challenges with innovative solutions, which has proven invaluable in high-pressure situations typical of the public relations industry.
Jenna has a keen talent for social media content creation, successfully integrating digital platforms with traditional media strategies to maximize audience engagement across channels. Her proficiency in developing dynamic content strategies has made her a desired asset in today's fast-evolving digital landscape.
In summary, Jenna Illies is not only a well-connected public relations expert but also a lifelong learner with a passion for enhancing her skills to better serve the public relations and media landscape in Canada. Her rich experience and dedication to excellence position her as a leader in the field, capable of navigating the complexities of media relations with ease and grace.
