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Jenny Howell

VP of Marketing | Financial Services, Automotive

Jenny Howell is a seasoned automotive and financial services marketing professional with over 15 years of experience in integrated marketing, brand strategy, and marketing communications. She is a strategic leader who combines traditional and digital marketing tactics to drive effective communication strategies and develop integrated marketing plans. With her results-oriented approach, Jenny has won multiple awards for her successful campaigns and has worked in various positions of leadership, such as Head of Brand and Consumer Marketing, VP at Farmers Insurance, Director of Brand and Advertising at Farmers Insurance, National Manager of Retail Marketing at American Honda Motor Company, Inc., and Manager of Interactive Marketing at Honda and Acura at American Honda Motor Company, Inc., among others. Her collaborative nature allows her to partner with research and analytics stakeholders to drive insights, plan, and execute effective go-to-market strategies. Jenny's specialties include consumer insights, market research, analytics, automotive, financial services, insurance, social media, web site design, mobile marketing, sponsorships, event marketing, direct marketing, and new product launches. She earned her BA from Duke University.

Highlights

Jan 31 · linkedin

So excited to watch Michael Herrera, who we gave a sponsors exemption to play in the 2023 Farmers Insurance Open, win this year’s APGA Farmers Insurance Invitational. Michael always has his amazing family close by, including his girlfriend Tyler who was his caddie. I love how he acknowledged her contribution to his win in this interview with Billy Horschel, who we partnered with on the tv broadcast. An important reminder to recognize the role our loved ones play in our successes.

Jan 27 · linkedin

Today is my favorite day of the year professionally - the final day of the Farmers Insurance Open and the first day of the APGA Farmers Insurance Invitational. Let’s do this!

Related Questions

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Jenny Howell
Jenny Howell, photo 1
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Location

Greater Richmond Region