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Jess Berne

CoFounder & CEO at Framework

Jess Berne is a seasoned marketing professional with a passion for creating innovative brand experiences that deeply resonate with consumers, driving brand loyalty and business success.

With a background spanning agency and client-side roles, Jess has worked with top brands like Gatorade, PepsiCo, 7-Eleven, Popeye's Chicken, Bank of America, and Ally Financial, focusing on exceeding customer needs while driving growth and community impact.

Her expertise covers various areas including Marketing Strategy, Brand Identity & Protection, Design-Thinking, Customer Segmentation, Behavioral Analytics, Product Development, Digital UX, and Journey Mapping, honed over 15+ years in Fortune 500 brand building.

Currently, Jess is leveraging her rich experience to support entrepreneurs and tech ventures in the tech/fintech sector, bridging the gap between effective business practices and innovation, with the goal of empowering businesses to outsmart their competition.

Jess holds a degree in Political Science and Government from Oxford University and a BA in Advertising from Southern Methodist University.

Highlights

From Bloomingdale's to Bloomington - WSJ - Wall Street Journal
Jess Berne
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Location

New York, New York