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Jillian Lakritz

Insight. Innovation. Brand.

Jillian Lakritz is a seasoned professional in the fields of consumer insights, innovation, and brand strategy. With a background as a patented inventor, entrepreneur, and marketer, Jillian's career is marked by a passion for exploring consumer behavior and developing successful product strategies.

Having worked with leading national brands and spearheading entrepreneurial ventures, Jillian has honed a diverse skill set that includes landscape and opportunity analysis, innovation strategy, brand creation and positioning, and product licensing. Her expertise also extends to qualitative market research design, facilitation, and entrepreneurial strategy.

Jillian Lakritz holds an MBA in Entrepreneurship & Marketing from the University of Colorado Boulder and a BA in Political Science from the University of Wisconsin-Madison. Her academic background complements her hands-on experience in driving business growth through innovative strategies and brand building.

Throughout her career, Jillian has made significant contributions to various organizations. She has served as the Founder & CEO of Yoee Baby, demonstrating her leadership and entrepreneurial acumen. Additionally, her roles as a Partner at Brand Sugar Society, Founder & President at Sandbox Collaborative, and Vice President at BrandJuice Consulting underscore her versatile capabilities in the realm of brand development and strategic consulting.

Jillian Lakritz
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Location

Boulder, Colorado, United States