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Jo Saunders

LinkedIn Training & Social Marketing Strategy to Future Proof Your Brand // Connectfluence™ Coach Trainer & Speaker // Energise Your Presence ⇢ Enhance Credibility ⇢ Earn Influence ✈️ WA Destinations.

Jo Saunders is an independent LinkedIn expert, certified trainer, certified EMP practitioner, and social media marketing strategist, focused on helping experts, leaders, students, and graduates enhance their online presence and engage their networks through connectfluence™.

With nearly 30 years of experience, Jo is dedicated to inspiring better connections to create influence and impact, offering services such as LinkedIn training, marketing coaching, profile reviews, workshops, personal brand coaching, keynote speaking, content marketing strategy, and social media consulting.

Recognized as the #2 LinkedIn Expert in Asia Pacific in 2018 and #4 in 2019, Jo has also been named a Top 50 Social Media Marketing Influencer in 2019 and was the only Australian LinkedIn expert invited to speak at #SMMW in San Diego.

Jo is known for her creative thinking, passion for connection, and empowering individuals to find their voice online. Her straightforward yet friendly approach combined with a wealth of experience sets her apart in the industry.

Formerly associated with organizations like The Connection Couch and Nimble, Jo continues to make a significant impact in the online branding and social media space. She is available for training, coaching, consulting, and speaking engagements to help individuals and teams maximize their online presence.

To connect with Jo Saunders and explore how she can assist with your personal branding and marketing needs, reach out at 0422 431 039 or via email at [email protected]. You can also schedule a chat with her at https://calendly.com/josaunders/chat.

Highlights

May 24 · linkedin

THE CURSE OF IDEAS // Have you ever banner yourself from attending a presentation or conference or from consuming content? Not because of lack of time to attend, but the potential overwhelm from ideas that pop into your head during the event?

Having a high level of curiosity, I am fuelled by information and find inspiration in so many places, where ideas flourish.

There are three categories of benefits from educational events or content;

  1. Education - Concepts from the content.
  2. Inspiration - From delivery style
  3. Ideation - Random ideas that pop into my head when in the 'curiosity zone'.

If I have too much in the ideas bank, or my head is too full, it is time to pause. And if I haven't implemented, then I need to earn the right to attend future events. (This is why I have missed some events that I would LOVE to attend).

Then there are conversations - another place ideas flourish. Having a very active, divergent, creative-thinking brain, I cannot help but generate random ideas at a fast pace. (Side note: This is one of my 'superpowers' when working with clients and why I love mentoring and strategy sessions. And why I am launching a community).

Ideas can become a huge distraction and before I know it I am derailed. Letting the dopamine-fuelled urgency drive action, rather than my intention and actions, can feel amazing in small doses, but once the gate opens and ideas for me flood in, I end up feeling overwhelmed.

I can hijack my day down a rabbit hole researching and developing an idea overcome with excitement while it is fresh! Meanwhile, a heavy sense of guilt about the things I am not doing is hovering above and the imposter syndrome (coming from a lack of focus and management rather than belief in my skills) bubbles under the surface.

Awareness is key to changing to behaviour, followed by a mind open to improvement and action. I needed a solution to keep me focussed, harnessing my strengths and in control of my day, which not letting the idea slip away.

After a session with my coach, who specialises in ADHD, I mapped out a process to help me pause when I'm about to let an idea lead me astray. It happened to form a word which solved the problem;

🧩 CURSE is the solution to the curse of creative idea hijack.

I spoke about the framework at Rostrum Clubs of WA, receiving positive feedback. As it was useful to others, I'm sharing here. I'd love to hear how you manage your ideas and keep yourself focussed.

Thanks for the encouragement to post this Jo Harper, Denise Rose Price, and Kerri Ransfield. And thanks to Andrew Madams for your support.

PS Denise Duffield-Thomas's podcast episode "Am I too flaky to be in business" is worth a listen..... (huge thanks to Petra Fisher for sharing with me). She talks about the massive value of being an ideas person - which is so me.... Creativity, curiosity and improver are 3 of my top strengths which are when I'm at my best.

THE CURSE OF IDEAS // Have you ever banner yourself from attending a presentation or conference or f
Jo Saunders
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Perth, Western Australia, Australia