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John Readman 🚴‍♂️ 🎙💻

Leeds-based professional with certifications in sales software

John Readman is a seasoned professional with over 25 years of experience in sales and digital marketing, specializing in scaling martech and SaaS businesses.2 He is currently the CEO of ASK BOSCO®, a company that provides AI predictive marketing analytics for online retailers and marketing agencies.6

Professional Background

John's expertise lies in digital marketing, with a focus on leveraging AI and data analytics to improve marketing performance. He is known for his insights on:

  • AI for marketing, particularly for agencies7
  • Digital marketing management and performance optimization3
  • Recruitment for in-house teams and top UK agencies5

Notable Activities

Speaking Engagements:: John is an active speaker in the tech and marketing community. He was scheduled to speak at Big Data LDN on September 18, 2024, on the Analytics and Storytelling stage.4

Thought Leadership:: He regularly shares insights on LinkedIn about the latest trends in digital marketing, AI, and data analytics. For instance, he has discussed topics such as:

  • The impact of AI tools like Gemini on online marketing8
  • Rethinking digital marketing strategies for improved performance3

Philanthropy:: John is involved in charitable activities. In October 2024, he participated in a fundraising event that raised ÂŁ70,000 for the charity 1moreChild.1

John Readman's LinkedIn profile indicates that he is based in Leeds and has over 500 connections on the platform.2 His role as a member of the ICE List suggests he is part of a network of business leaders and founders, though specific details about this membership are not provided in the given search results.

Highlights

Sep 3 · linkedin

🙋‍♀️Many of our clients often ask us to explain how the ASK BOSCO® Budget Planner feature works. 

👨‍🎓 After years of refinement, testing, and leveraging the expertise of numerous PhD-level minds, we have developed a machine-learning enabled marketing optimization solution that allows you to reliably forecast your future campaigns’ performance with 96% accuracy or more.  In the following blog we’ll cover the main aspects of the feature and how it works…

① Firstly, what is the Budget Planner feature? The Budget Planner feature within the ASK BOSCO® AI Marketing platform helps you to optimize your online media spending by analyzing your campaign data to determine the most effective way to allocate your budget. This feature allows you to create scenario-based budgets, ensuring that every pound/dollar/euro you spend will have the greatest impact. It is useful for maximizing return on investment (ROI), improving campaign performance, and making informed, data-driven decisions about your marketing spend. In this blog post, we’ll explore the key features of the Budget Planner, from user input to output generation, and explain how it streamlines the budget planning process.

Read the full detailed guide to how it works here: https://lnkd.in/ewNR4zxf

Watch a short demo below or https://lnkd.in/e5j4F4rb

Sep 3 · linkedin

Who is going to SaaStock? Let's meet up.

Can't wait to connect with the 4,500+ SaaS founders, investors and operators at SaaStock Europe this October!🔥

Who's joining me at the place where the SaaS industry gathers to do business? đź‘€ https://lnkd.in/eh4nXsBN #SaaStock2024 #seeyouatSaaStock SaaStock

Related Questions

What is ASK BOSCO, and how does it use AI in marketing?
What are John Readman's key achievements in digital marketing?
How did John Readman start his career in sales and marketing?
What topics does John Readman typically discuss at industry events?
How has John Readman contributed to the ICE List?
John Readman 🚴‍♂️ 🎙💻
John Readman 🚴‍♂️ 🎙💻, photo 1
John Readman 🚴‍♂️ 🎙💻, photo 2
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Experience

Affiliation with ASK BOSCO®

Location

Leeds, England, United Kingdom