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Jonathan Levine

Professional based in New York

Jonathan Levine is a seasoned marketing executive currently serving as a Marketer in Residence and Advisor at MarketerHire. He has a robust background in marketing and business development, with extensive experience leading marketing strategies for various companies.

Professional Experience

  • Chief Marketing Officer (CMO) at ROAM Luggage since July 2021.
  • Fractional CMO, CEO & General Manager at Emulsion Group since October 2020, where he focuses on creative and commercial strategies.
  • Previously held significant roles at companies like Hedley & Bennett, where he served as CMO and GM from March 2018 to December 2020, and phenomenon, where he was the Global Group Brand Director from August 2014 to March 2018.

Levine has also invested in several startups, including Nguyen Coffee Supply and Mmmly, showcasing his commitment to nurturing emerging brands. His career reflects a blend of creativity and commerce, making him well-suited for advisory roles in marketing.1

Highlights

Jun 17 · linkedin

Ever felt like you're making business decisions with a blindfold on? 🚫🎯 That's what it's like without leveraging data. Trusting one platform over another, not talking to customers, or even reading their reviews (it still surprises me that brands are more interested in using reviews to sell more products than to improve their product). Without solid data is like navigating a maze in the dark.

The Challenge: Without data, you're guessing. You’re making decisions based on hunches, hoping one platform has your best interests at heart. But hope isn't a strategy.

The Opportunity: Data-driven decision making is your game-changer. Even the most creative ideas need the insights of data to truly shine. Here’s how to harness the power of data:

  1. Identify Key Metrics: Determine which metrics are most critical for your business. This could be customer acquisition cost, lifetime value, churn rate, etc.
  2. Implement Analytics Tools: There are lots of them out there today and something is better than nothing. Think of these tools as your flashlight in the maze.
  3. Cultivate a Data-Driven Culture: Foster a culture where decisions are based on data rather than intuition. Train your team to interpret data and apply insights to their work. Make data your North Star.
  4. Blend Creativity with Data: Even the most brilliant creative ideas need data insights to succeed. Use data to validate your creative strategies and ensure they resonate with your audience.

By making data the backbone of your decision-making process, you can drive growth, improve efficiency, and stay ahead of the competition.

Ready to ditch the blindfold? #Startups #DataDriven #Analytics #BusinessGrowth #CMOinsights

Jun 14 · linkedin

I was nerding out analyzing the NPS scores of a client recently and it hit me once again the importance of building a customer-centric culture...

Ever been to a restaurant where the chef comes out to ask how you’re enjoying your meal? Why don't more business aim for this kind of customer-centric culture we should all aim for; it drives growth and innovation. This has been proven over and over again yet still too few brands understand the importance!

Here’s how to build one, inspired by my last dinner out: 🍽️ Listen to Your Customers: Just like that chef asking for feedback, gather regular input from your customers through surveys, social media, and direct interactions. Understand their needs, preferences, and pain points.

Empower Your Team: Make sure your team is on board with delivering stellar customer experiences. Give them the tools and training they need to succeed—like a chef sharing secret recipes with the kitchen staff.

Act on Feedback: Use customer feedback to improve your products, services, and overall customer experience. Show your customers that you value their input and are committed to continuous improvement—like tweaking a recipe based on diner suggestions.

Bon appétit! #Startups #CustomerExperience #CustomerCentric #BusinessGrowth #CMOinsights

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Jonathan Levine
Jonathan Levine, photo 1
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Experience

Master & Dynamic

Education

University of Chicago Graduate School of Business

Location

Los Angeles, California, United States