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Josh Page
Sr Manager Brand Marketing, North Division, PBNA at PepsiCo
Professional Background
Josh Page is a dedicated sports and entertainment marketer boasting over 11 years of extensive experience in the areas of client solutions, marketing partnerships, account management, and sponsorship execution. His well-rounded career is characterized by a strong focus on understanding client needs and business objectives while maximizing resources to deliver successful marketing programs. Josh excels in both team-oriented settings and independent environments, showcasing his versatility and commitment to achieving results for his clients.
Throughout his career, Josh has built a proven track record of over-delivering on partnership benefits while successfully identifying strategic opportunities that add value to the organizations he represents. He leverages his deep intellectual curiosity and a natural affinity for innovation to engage with teams, partners, and colleagues, cultivating an atmosphere of creativity and collaboration. Josh's leadership style empowers those around him to think beyond conventional limits, fostering the development of innovative solutions with profound and lasting impact.
Education and Achievements
Josh pursued his Bachelor of Arts (B.A.) degree at Colgate University, where he honed his analytical and creative thinking skills. He furthered his education with a Master of Science (M.S.) degree from New York University, equipping him with advanced knowledge and capabilities in marketing and business development.
Josh's career features impressive achievements in event strategy and execution, having played an instrumental role in renowned events such as the Super Bowl and the NCAA Final Fours, as well as iconic entertainment programming at various sporting championships. His commitment to excellence is evident in his management of multi-million dollar budgets, where he adeptly coordinates marketing programs and event activations, leading teams of up to 35 individuals.
Major Career Accomplishments
Josh's expertise is notably exemplified in his work with major brands including AT&T, Barclays, Discover Card, Enterprise Rent-a-Car, FedEx, MillerCoors, Snickers, Ticketmaster, and Verizon. His impressive accomplishments encompass contract negotiations and sponsorship agreements across various sports platforms. Notably, he has successfully negotiated new deals, renewals, and upsells for 9 NHL league sponsorship agreements and 10 NFL team sponsorship agreements.
His extensive experience in event planning and management has seen him contribute significantly to high-profile events, including the AT&T Playoff Playlist Live! concert series and strategic partnerships aimed at enhancing brand visibility and audience engagement. Moreover, he has effectively managed budgets for 360-degree marketing programs that have produced significant returns and impactful experiences for clients and stakeholders alike.
Professional Trajectory
Throughout his career, Josh has held a variety of prominent positions across leading organizations in the sports and entertainment marketing landscape. Currently, he serves as the Senior Manager of Brand Marketing for the North Division at PepsiCo, where he oversees marketing initiatives that drive brand growth and consumer engagement. In his prior role at JP Sports Consulting, he focused on partnership marketing, activation, sponsorship consulting, event management, and brand marketing, showcasing his multifaceted expertise.
Josh's background includes significant tenure at MKTG, where he progressed from Manager of Sponsorship Consulting to Senior Manager, Sports & Entertainment. His earlier career experiences encompass being an Account Executive in Partnership Marketing at the National Hockey League, followed by a marketing role with the prestigious New York Rangers, New York Knicks, and New York Liberty at Madison Square Garden. Each of these experiences has contributed to Josh's development as a dynamic marketer capable of navigating the complexities of the industry and achieving unprecedented success.
Before entering the sports marketing domain, Josh began his professional journey at SME, Inc., where he served as a Marketing Coordinator, and gained valuable industry knowledge as a Practice Group Coordinator at Dechert LLP and as a Legal Assistant at Weil, Gotshal & Manges LLP. This diverse background has equipped him with a unique perspective on business operations and client relations, further enhancing his effectiveness in the marketing realm.
In summary, Josh Page is a seasoned sports and entertainment marketer with a robust educational foundation and an impressive professional trajectory. His ability to deliver exceptional marketing solutions, coupled with a commitment to maximizing client satisfaction and empowering those around him, establishes him as a leader within the field. As he continues to drive impactful initiatives and strategic partnerships, his dedication to excellence and passion for innovation will surely contribute to the evolving landscape of sports and entertainment marketing.
