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Josh Saunders

Global Marketing, Warner Music | Ex EMI, BBC | Webbys & Lovies Awards Judge

Josh Saunders is the Senior Manager of Global Marketing at Warner Music Group. He has a background in producing and managing audience and fan activations, as well as developing custom platforms within the music industry. His educational credentials include a degree from the University of Huddersfield, which supports his expertise in marketing and production.

In his role, Saunders is likely involved in strategic marketing initiatives that aim to enhance the global reach of Warner Music Group's artists and projects. His experience suggests a strong focus on engaging audiences and creating innovative marketing solutions tailored to the music sector.1

Highlights

Dec 14 · linkedin

It's a privilege to have been a Webbys judge for the last couple of years. And, I continue to be, this year.

The standout submissions have a high standard of interaction design, creativity, and (linear or non linear) narrative and storytelling. The agencies and in-house brand teams that create and submit are delivering increasingly innovative angles every year, which keep everything moving.

This year, my (safe bet!) presumption is there's going to be an increase in Gen AI integrations, and Web AR. Ultimately though, the choice of tech is often unrelated to the brilliance. The brilliance is: the communication effectiveness, the impact, and the achievement of intended goals.

Get your work in. 💥 🏆 The deadline is Friday, December 15th.

Apr 24 · linkedin

Photorealistic first-person gaming - this is definitely one to watch in the future. Currently observable in the form of Unrecord, a UE5 powered game.

I would say this has big potential for photorealistic music-oriented interactive and immersive experiences, as well as gaming.

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Josh Saunders
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Location

London, England, United Kingdom