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Kaitlyn DeBernardo
Partner, COO and Head of Platform @ Next Coast Ventures
Kaitlyn DeBernardo is a Partner, COO, and Head of Platform at Next Coast Ventures, an Austin-based venture capital firm. She joined the company in March 2022, bringing over a decade of operational experience to the role.12
Professional Background
Education::
Career Highlights::
- Early employee at Workrise (formerly RigUp), where she held various leadership positions over nearly five years12
- Worked on the equity desk at Bank of America Merrill Lynch in New York1
- Participated in Chevron's leadership development program, specializing in strategy and finance1
Role at Next Coast Ventures
As Partner, COO, and Head of Platform, Kaitlyn's responsibilities include:
- Supporting entrepreneurs within Next Coast's portfolio
- Providing hands-on operational expertise
- Codifying the firm's cumulative decades of operational experience
- Resourcing and supporting portfolio founders1
Experience at Workrise
During her tenure at Workrise, Kaitlyn:
- Contributed to the company's growth from 50 employees to hundreds
- Saw the company raise over $700 million in funding rounds
- Held various leadership roles, including Head of Financial Operations, Chief of Staff to the CEO, and SVP of Revenue2
Kaitlyn's experience in high-growth company building enhances Next Coast Ventures' ability to support entrepreneurs in their portfolio with practical, hands-on operational expertise.1
Highlights
Huge thanks to the VC Platform Community for another inspiring Global Summit.
Some of my favorite discussions:
- Allen Duan from B Capital on the importance of engaging strategic partners and potential PE acquirers early
- Laura Buhler from Felicis on the value of the "magnet" at events
- Carolina Küng from Bessemer Venture Partners on optimizing advisor networks
- Jim Wilson from Costanoa Ventures on the importance of early-stage sales process
- Katie Mulligan from Pillar VC on how to be different
But equally as valuable were the new platform leaders I met like Casey Taylor, Stephanie Rich, Allie Mullen, Drew Silverman, Leandra Elberger, Whittney Levitt, Shannon Stobbe Shroyer, Katie Birge, Ellie Davis, Karen Zelnick, Madelyn Rutter, Addison Bolin and more!
I had an incredible time hosting lunch yesterday at Next Coast Ventures with some brilliant B2B software sales leaders. It took me back to 2018, when I was running sales at Workrise, and we 4X'ed revenue that year. A few takeaways:
1️⃣ We discussed how critical it is to nail your ICP - and not just through product marketing research. One must consider a large sample size of conversations and opportunities (particularly to avoid bias from the loudest sales rep, biggest customer, or most recent conversation).
2️⃣ We explored the latest and greatest in tech tools. From tried-and-true solutions to new contenders, we delved into our tech stack, including game-changers like Distribute, Champify, Apollo.io, and Clay.
3️⃣ We unpacked the art of turning customers into sales advocates. From crafting case studies to leveraging referrals and customer advisory boards, we shared insights on driving sales from customers.
4️⃣ We discussed the nuances between value-based and feature selling and explored how aligning your sales methodology with customer needs leads to more successful deals.
5️⃣ We explored the power of executive sponsorship and, crucially, how to educate and influence executive sponsors to collaborate effectively.
6️⃣ We debated the merits and pitfalls of including pipeline generation in SDR compensation.
7️⃣ We shared insights on maintaining a healthy pipeline and the value of deal integrity.
Grateful for the wealth of knowledge shared by these leaders! Thank you Luke McNeal and Preston Butler for facilitating, and to Lee Knight, Cuyler Owens, Ryan McNitzky, Andy Mewborn and Scott Hester for the insights.
