Suggestions
Katharina Schoenauer
Freelance Content Director
Professional Background
Katharina Schoenauer is a distinguished professional with a diverse background in event management, brand development, and holistic healing. As the current Content Director at Freiberuflich, she applies her extensive knowledge and skills to curate engaging content that resonates with audiences. Her previous roles showcase a wealth of experience across various sectors, including marketing, sponsorship, and holistic health, making her a versatile and adaptable leader.
Katharina's career trajectory is marked by her passion for creativity and connection, allowing her to effectively manage and execute successful projects. Her tenure at Weischer involved several pivotal positions, starting as a Project Manager in Marketing & Festivals, where she honed her strategic planning and execution skills. Her proficiency led to her advancement to roles as Senior Manager of Strategic Partnerships and ultimately to Lead Brand Development for Cannes Lions Germany & Switzerland, where she was instrumental in driving brand growth and recognition.
Earlier in her career, she gained valuable experience as an International Account Manager at Grabarz & Partner, where she managed client relationships and ensured project success on an international scale. This experience laid the groundwork for her later achievements in sponsorship and cooperation project management at the Art Directors Club für Deutschland e.V. (ADC), an influential organization dedicated to promoting excellence in the creative industries.
Education and Achievements
Katharina's educational journey reflects her commitment to both creativity and holistic well-being. She studied at the Hamburger Institut für klassische Homöopathie und Heilpraktik, deepening her understanding of natural healing practices, which she successfully integrated into her career as a Breathwork Coach & Teacher at Energy • Body • Mind Holistic Healing.
In addition to her studies in holistic health, she pursued a degree in Event Management as a Staatlich geprüfte Veranstaltungskauffrau at the Art Directors Club für Deutschland e.V. This focused education provided her with essential skills in organizing and managing events, further enhancing her capacity to lead projects.
Furthermore, Katharina's background in fashion design, studied at the prestigious Hogeschool van Amsterdam, adds another layer to her expertise, intersecting with her work in brand development and her eye for aesthetics in event management. This combination of educational backgrounds positions her uniquely at the crossroads of creativity, strategic thinking, and well-being.
Achievements
Throughout her career, Katharina has made significant contributions to the businesses and communities she has served. Her role as a Lead Brand Development expert for Cannes Lions allowed her to shape the perceptions of internationally renowned events, while her strategic partnerships initiatives helped forge sustainable connections between brands that catalyzed mutual growth and success.
As a Breathwork Coach & Teacher, she has empowered individuals seeking to achieve personal growth through holistic practices. Her workshops have helped many explore their inner potential through breathwork, emphasizing her holistic approach and dedication to well-being.
In the realm of project management, Katharina has demonstrated exceptional leadership and foresight, ensuring successful execution of high-profile marketing campaigns and events. Her innovative strategies and inclusive team management style have consistently led to increased engagement and brand loyalty.
In summary, Katharina Schoenauer exemplifies a strong synthesis of creativity, strategic insight, and holistic well-being. With her multifaceted expertise spanning event management, global marketing, and health coaching, she continues to make a meaningful impact in her professional endeavors, enriching the lives of those she serves while driving forward the goals of the organizations she is affiliated with.
