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Katie Felten

Advising Manufacturing Companies on Brand Strategy and Brand Architecture

Katie Felten is a seasoned strategic leader and brand strategist based in Milwaukee, Wisconsin. She is currently the Brand Strategist and Business Advisor at Katie Felten Consulting LLC, a position she has held since July 2023.1 With a focus on advising manufacturing companies on brand strategy and brand architecture, Katie works directly with leadership teams to align company brands with operational visions.1

Her expertise includes:

  1. Developing strategy-first branding to bring company stories to life
  2. Modernizing brands for manufacturing leaders
  3. Defining clear and cohesive brand strategies
  4. Guiding teams in diffusing brand messages to key audiences
  5. Bridging communication gaps between leadership and implementation teams

Katie's professional background also includes roles such as CEO and Brand Strategist at Strategy House, Marketing Strategist at Katie Felten LLC, and various positions in community management and event organization. She is currently expanding her skill set by diving into the world of AI to better lead companies into the future.1

With a strong presence on LinkedIn, Katie shares insights on branding, content strategy, and leveraging social media in the manufacturing industry.23 Her approach emphasizes the importance of consistent branding and recognizes the role of content in every stage of the buyer's journey.23

Highlights

Leveraging LinkedIn in the Manufacturing Industry - Association of Equipment Manufacturers (AEM)

Related Questions

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Katie Felten
Katie Felten, photo 1
Katie Felten, photo 2
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Location

Milwaukee, Wisconsin, United States