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Katie Maggio

Senior Director, Global Consumer Insights at ViacomCBS

Katie Maggio is a highly experienced professional with a strong background in consumer insights and market research.

She graduated from Princeton University with a degree in Psychology, demonstrating her profound understanding of human behavior and decision-making processes.

With an impressive career journey, Katie has held significant positions at renowned organizations, showcasing her expertise and leadership in the industry.

Currently, she serves as the Senior Director of Global Consumer Insights at ViacomCBS, where she plays a crucial role in shaping strategic decisions based on consumer behaviors and trends.

Prior to her current role, Katie gained valuable experience at Viacom in various positions, including Director of Global Consumer Insights, Senior Manager of Consumer Insights & Multiplatform Research, and Senior Manager of Product Insights & Experimentation.

Her career also includes roles at American Express as Manager of Corporate Research & Insights, at Big Fuel Communications LLC - Publicis as a Strategist, at Bonnier Corporation as Corporate Digital Sales and Marketing Manager, and at Bonnier Corporation as a Digital Research Analyst.

Katie Maggio's diverse background and wealth of experience make her a seasoned professional in consumer insights, market research, and strategic decision-making.

Katie Maggio
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Location

Greater New York City Area