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Katie Seawell

Brand, Product, Growth Marketing Executive with robust P&L experience for brands that matter and make a difference. CCO I CMO I CGO I Retail I CPG I Food & Beverage I Lifestyle I Sports Apparel

Katie Seawell is an experienced marketing executive and business leader with a diverse background in retail, consumer packaged goods (CPG), and food industries.1 She currently serves as an Advisor to Moolah Kicks, a role she has held since July 2023.1

Professional Experience

Moolah Kicks

At Moolah Kicks, Katie was hired as an advisor to the founder and marketing team.1 Her responsibilities include:

  • Leveraging her experience with founder-led companies to build organizational capacity
  • Supporting the early-stage start-up's rapid commercial business momentum
  • Defining the first brand architecture, including vision, mission, and brand positioning
  • Developing and implementing the company's first-ever 360 marketing plan
  • Integrating a go-to-market strategy with Dick's Sporting Goods

Previous Roles

Before her advisory role at Moolah Kicks, Katie held several prominent positions:

  • Chief Commercial Officer at Bowery Farming (January 2021 - June 2023)
  • SVP, Category & Integrated Marketing Americas at Starbucks (July 2014 - October 2016)
  • VP, Beverage US Retail at Starbucks (July 2013 - July 2014)
  • Product Manager, Coffee at Starbucks (September 2004 - September 2006)

Education

Katie holds the following degrees:

  • Master of Business Administration (MBA) from the University of Denver - Daniels College of Business
  • Degree from the University of North Carolina at Chapel Hill

Achievements and Recognition

Throughout her career, Katie has received several honors and recognitions:

  • Webby Winner for Bowery's Best Websites and Mobile Sites in Food and Drink (January 2024)
  • Invited to attend the White House Conference on Hunger, Nutrition and Health (September 2022)
  • Featured in GV (Google Ventures) Impact List 2020
  • Featured as Female Disruptor in 2020 by Authority Magazine

Katie Seawell is known for her expertise in brand strategy, product development, and growth marketing, with a focus on brands that make a positive impact.12

Highlights

Mar 24 · PR Newswire
Instacart Serves Up More Fresh Produce with Innovative New ... - PR Newswire
Instacart Serves Up More Fresh Produce with Innovative New ... - PR Newswire
Sep 15 · PR Newswire
Bowery Farming Expands Product Offerings with Ready-to-Eat Salad Kits - PR Newswire
Bowery Farming Expands Product Offerings with Ready-to-Eat Salad Kits - PR Newswire

Related Questions

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What strategies did Katie Seawell implement at Bowery Farming?
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Katie Seawell
Katie Seawell, photo 1
Katie Seawell, photo 2
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Location

New York City Metropolitan Area