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Katie Seawell
Brand, Product, Growth Marketing Executive with robust P&L experience for brands that matter and make a difference. CCO I CMO I CGO I Retail I CPG I Food & Beverage I Lifestyle I Sports Apparel
Katie Seawell is an experienced marketing executive and business leader with a diverse background in retail, consumer packaged goods (CPG), and food industries.1 She currently serves as an Advisor to Moolah Kicks, a role she has held since July 2023.1
Professional Experience
Moolah Kicks
At Moolah Kicks, Katie was hired as an advisor to the founder and marketing team.1 Her responsibilities include:
- Leveraging her experience with founder-led companies to build organizational capacity
- Supporting the early-stage start-up's rapid commercial business momentum
- Defining the first brand architecture, including vision, mission, and brand positioning
- Developing and implementing the company's first-ever 360 marketing plan
- Integrating a go-to-market strategy with Dick's Sporting Goods
Previous Roles
Before her advisory role at Moolah Kicks, Katie held several prominent positions:
- Chief Commercial Officer at Bowery Farming (January 2021 - June 2023)
- SVP, Category & Integrated Marketing Americas at Starbucks (July 2014 - October 2016)
- VP, Beverage US Retail at Starbucks (July 2013 - July 2014)
- Product Manager, Coffee at Starbucks (September 2004 - September 2006)
Education
Katie holds the following degrees:
- Master of Business Administration (MBA) from the University of Denver - Daniels College of Business
- Degree from the University of North Carolina at Chapel Hill
Achievements and Recognition
Throughout her career, Katie has received several honors and recognitions:
- Webby Winner for Bowery's Best Websites and Mobile Sites in Food and Drink (January 2024)
- Invited to attend the White House Conference on Hunger, Nutrition and Health (September 2022)
- Featured in GV (Google Ventures) Impact List 2020
- Featured as Female Disruptor in 2020 by Authority Magazine
Katie Seawell is known for her expertise in brand strategy, product development, and growth marketing, with a focus on brands that make a positive impact.12
Highlights
Inspired by Natalie White and Moolah Kicks and the impact they are driving in WBB and sports more broadly. Team Moolah on the Move!
With female athletes and women sports breaking barriers and shattering records, this Fortune article highlights the importance of investing in their performance and career longevity with equipment designed specifically for female athletes. Natalie White and Moolah Kicks is breaking new ground in the women's basketball space with this focus and inspiring/supporting the next generation of female ballers along the way. https://lnkd.in/eqCEG_GQ
#femalefounders #wbb #femaleballers #onetowatch
