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Kaushal Thakkar
Founder & MD - Infidigit, Growth Hacker, Organic Marketing Evangelist & Speaker
Kaushal Thakkar is the Founder and Managing Director of INFIDIGIT, a digital marketing agency specializing in Search Engine Optimization (SEO), App Store Optimization (ASO), and Conversion Rate Optimization (CRO). He has been instrumental in driving organic growth for eCommerce and enterprise websites since founding the company in April 2017. Under his leadership, INFIDIGIT has gained recognition for developing award-winning search campaigns across various sectors, including B2B and B2C brands in India, the UK, and South Africa.123
Background and Career
Kaushal holds an MBA from the K J Somaiya Institute of Management & Research in Mumbai. His career began with roles at Tata Interactive Systems and The Times Group, where he honed his skills in digital marketing. He later served as the Head of SEO at Myntra, India's largest fashion eCommerce platform, before taking on the role of Head of Digital Marketing at Craftsvilla.135 His expertise in SEO has been recognized with multiple awards, including ECHO awards for best search strategy.13
Contributions and Achievements
At INFIDIGIT, Kaushal leads a team of over 150 experts dedicated to enhancing online visibility and revenue for their clients. The agency has achieved significant milestones, including generating over 1.8 billion organic sessions and securing thousands of top-ranking keywords. INFIDIGIT has also been awarded for its innovative strategies in digital marketing.234
Kaushal is known for his thought leadership in the industry, frequently speaking at conferences and workshops on topics related to SEO and digital marketing trends. His insights are valuable for businesses looking to navigate the evolving landscape of online marketing.35


