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Ken Hoffman

Go-to-market Leader

Ken Hoffman is an accomplished executive sales leader renowned for driving remarkable double and triple-digit growth through innovative go-to-market strategies, showcasing an ability to leverage an organization's unique strengths effectively.

He played a pivotal role in leading FuseSource's successful transition from startup to acquisition, contributed significantly to Red Hat's transformation from a single-product company to a multi-product/solution selling enterprise, a feat that led to its premium share price acquisition by IBM.

Ken's expertise lies in building and operationalizing high-performing sales organizations, sales leadership, startups, emerging technologies, software, strategic consulting, application development, large deal negotiation, consultative selling, field marketing, eCommerce, social media, open source, and SaaS.

He is distinguished by his proficiency in establishing robust cross-functional partnerships among sales, marketing, product management, and services to align and focus an entire organization towards successful scalability.

Ken Hoffman pursued his education at Spring Valley High School and obtained a BA in Sociology from the University at Albany, SUNY.

Throughout his career, he has held key positions such as VP Sales, Americas at CloudBees, Chief Revenue Officer & SVP of Marketing at Anaconda, Inc., Vice President of Emerging Technology Sales - North America at Red Hat, Senior Director of Application Platform Sales - North America at Red Hat, Director of Middleware Sales - North America at Red Hat, World Wide Vice President of Sales at FuseSource, Sales Director, East Coast at Optaros, VP of Sales & Marketing at Salmon LLC, Account Executive at BEA Systems, Account Manager at GE Information Services, Regional Operations Manager at PCR Personal Computer Rental Corp, and Account Executive/Sales Manager at Personal Computer Rentals.

Ken Hoffman
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Location

New York, New York, United States