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Kevin Gray

Statistics, Data Science and Marketing Research Subcontracting and Consulting

Kevin Gray is a seasoned marketing scientist with over 30 years of experience in the field. His expertise spans across various product and service categories in more than 50 countries, focusing on areas like Consumer Segmentation, Data Mining, Market Response Modeling, Demand Forecasting, Pricing Analysis, and more. Kevin leverages advanced methods from fields like Econometrics, Biostatistics, Psychometrics, and Machine Learning. He is well-versed in using tools such as R, Stata, EViews, Mplus, Sawtooth, and more. Kevin has a strong educational background with a Master's Degree in Institutional Research and a Bachelor's Degree in Educational Psychology. He has held key positions like President at Cannon Gray LLC and has worked in reputable organizations like The Nielsen Company and Kantar Research International. Kevin's approach to marketing science emphasizes enhancing decisions through creativity, judgment, and continuous learning.

Kevin Gray
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Location

Antarctica