Sign In

Kierstin De West

Kierstin De West is a proven Global Brand Marketing leader with expertise in brand building, marketing, sustainability, and entrepreneurship.

She excels at driving brand transformation, innovation, revenue, brand awareness, and cultural relevance in sectors like Luxury, Retail, Lifestyle, Apparel, Wellness, and Technology.

Her skills include global brand management, brand strategy, marketing strategy, impact/sustainability, digital marketing, analytics, consumer targeting strategy, and media/public speaking.

Kierstin's additional skills cover omni-channel brand storytelling, category positioning, disruption/challenger brand strategy, social media, brand activation, and community engagement.

Outside work, she balances her roles as a wife and mom with active pursuits like skiing, yoga, trail running, triathlons, and boxing, along with a love for hiking in the mountains of North Shore, Vancouver.

Her education includes a Bachelor's in Marketing and Communications from the Fashion Institute of Technology, with prior studies in English Literature at McGill University and French.

Kierstin has previously held leadership roles as the VP of Global Brand Management at lululemon, Founder and CEO of Ci: Conscientious Innovation, and roles in brand development and planning at reputable organizations like About.com, DDB, KBS, and Mad Dogs and Englishmen.

Kierstin De West
Add to my network

Location

Vancouver, Canada Area