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Leah Smith

Experienced Chief Marketing Officer

Leah Smith is an experienced marketing executive who recently joined Devour as their Chief Marketing Officer in March 2024.45 With over 20 years of experience in B2C marketing, Leah brings a wealth of knowledge to her new role at Devour.

Professional Background

Previous Positions::

  • SVP, Chief Marketing Officer at MINA Group (April 2022 - March 2024)
  • Chief Brand Officer at Exer Urgent Care (February 2020 - April 2022)
  • Chief Marketing Officer at Veggie Grill, Inc. (January 2018 - January 2020)
  • Vice President of Marketing at Patina Restaurant Group (November 2013 - September 2015)
  • Director of Marketing at Patina Restaurant Group (October 2012 - October 2013)1

Skills and Expertise

Leah is known for her:

  • Exceptional organization skills
  • Continuous innovation
  • Media savviness
  • Brand strategy development
  • Marketing leadership

At Devour, Leah's role will likely involve:

  • Planning and driving transformative growth
  • Leveraging her agile mindset and systems thinking
  • Implementing lean practices
  • Executing marketing strategies effectively2

Notable Achievements

During her tenure at Exer Urgent Care, Leah:

  • Led brand strategy development
  • Created a unique brand platform driving value, culture, innovation, and growth
  • Expanded the business into Orange County, reaching 27 locations
  • Updated the brand identity and developed a new website
  • Played a key role in the company's response to the COVID-19 pandemic1

At Veggie Grill, Leah:

  • Led efforts to inspire stakeholders and create business growth
  • Championed a veggie-positive lifestyle on a national scale1

Leah's diverse experience in the food, healthcare, and hospitality industries positions her well for her new role at Devour, a web3-powered food ordering platform.3

Highlights

May 20 · linkedin

I just wrapped my first NRA Show with the Devour team!

📅 Attended the first #IRL event for the Prosper Forum Accelerator 2024 Cohort. Thank you to David Jobe and the whole Prosper Forum team for hosting such a wonderful event! 🎉 Welcomed Chrissy Ouellette to the team and enjoyed our "brain dump sessions" and getting our steps in together! 💡 We had great conversations with #restauranttech brands about future partnerships ⌛ Enjoyed spending time in-person with Shelly Rupel and Cori W., getting to know them better and talking about all the great things to come at Devour 😍 Meeting new people, learning about new players in the industry, and eating way too much food

#NRA2024 #restaurantindustry #foodordering #web3

Mar 13 · linkedin

#murtec was a whirlwind filled with:

✅ Spending quality time with the Devour team - Shelly Rupel, Cori Williams and Tammy K. Billings, MBA - in person. WIN! ✅ Sharing the Devour pitch and value proposition with so many great restaurant brands. ✅ Reconnecting with Michael Bell, 🐨 Brett Spiegel, Michael Montagano, Leon Davoyan, EMBA, Stacy Belanger and many more! ✅ Meeting all of the fellow Start-Up Alley Semi-Finalists, going through judging and gratitude for being part of the program. ✅ A wonderful dinner hosted by Lunchbox where I met many of Lunchbox's 2024 Top 30 Women in Food like Chrissy Ouellette, Carin Stutz, Anna Tauzin, Mary Jane Riva, CFE and more!

#restauranttech #foodordering #web3 #pitching #restaurantindustry

Related Questions

What are some of Leah Smith's most notable achievements at Devour?
How has Leah Smith's experience at Veggie Grill influenced her marketing strategies at Devour?
What innovative marketing practices has Leah Smith implemented at Devour?
How did Leah Smith's role at Exer Urgent Care prepare her for her position at Devour?
What are the key challenges Leah Smith has faced as CMO at Devour?
Leah Smith
Leah Smith, photo 1
Leah Smith, photo 2
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Experience

SVP, Chief Marketing Officer at MINA Group (April 2022 - Present)
Chief Brand Officer at Exer Urgent Care (February 2020 - April 2022)

Education

B.S. Marketing Communications, Marketing at Virginia Tech - Pamplin College of Business

Location

Los Angeles Metropolitan Area