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Lindsay Piper Shaw

Director at Right Side Up

Lindsay Piper Shaw is a Director of the Offline Practice at Right Side Up, a marketing firm where she has been working for over 10 years.12 In her role, she focuses on balancing aggressive growth strategies with marketing initiatives, particularly in the realm of podcast advertising.4

Professional Experience

Shaw's expertise lies in offline marketing, with a special emphasis on optimizing and scaling podcast initiatives.6 She partners with innovative brands to develop in-house marketing strategies, leveraging her extensive experience in the field.7

Industry Involvement

Lindsay is actively involved in the podcast industry. She has represented Right Side Up at Podcast Movement events, where she has led sessions on podcast advertising strategies.3 Her participation in these events demonstrates her thought leadership in the podcast advertising space.

Education and Background

While specific details about her educational background are limited, it's worth noting that Lindsay's LinkedIn profile mentions education from Hamburger University.1 This unique educational experience likely contributes to her diverse skill set in marketing and business strategy.

Online Presence

Lindsay maintains a professional online presence, regularly engaging with industry events and sharing insights on platforms like LinkedIn.5 Her LinkedIn username is indeed lindsaypshaw, as mentioned in the query.

Lindsay Piper Shaw's role at Right Side Up and her involvement in the podcast advertising industry position her as a key figure in the evolving landscape of offline marketing strategies, particularly in the dynamic world of podcast advertising.

Highlights

Mar 20 · linkedin

Excited to see everyone next week at Podcast Movement! And even more thrilled to moderate a panel about how independent podcast hosts and brand can forge stronger, mutually beneficial partnerships! I'll be joined by Adam Gilbert, Chiyong Jones, and Sarah Fraser and am SO excited to hear their perspectives from multiple angles of deal making in this industry. Check out Beyond the Top 500: Building Collaborative Paths for Indie Podcasters and Brands on Thursday 3/28!

Where else you can find me? I'll be front row at Krystina Rubino's panel on Wed. 3/27 about brand suitability in podcast advertising - come join!

Aug 22 · linkedin

Can't wait to go back to summer camp - I mean, Podcast Movement - this week! I'll be speaking on a panel with Thomas Mancusi on Thursday at 1:15p CST about what to do when your ad partnership goes off the rails with a scandal that involves either the host OR a brand. We've lived through it (many times), so come copy our homework to be ready if (when) it happens to you!

Related Questions

What are some of Lindsay Piper Shaw's notable achievements at Right Side Up?
How does Lindsay Piper Shaw approach offline marketing strategies?
What specific brands has Lindsay Piper Shaw worked with at Right Side Up?
Can you provide examples of Lindsay Piper Shaw's work in podcast advertising?
What sessions did Lindsay Piper Shaw lead at Podcast Movement 2022?
Lindsay Piper Shaw
Lindsay Piper Shaw, photo 1
Lindsay Piper Shaw, photo 2
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Location

Los Angeles, California, United States