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Louisa Wong
Chief Executive Officer
Louisa Wong is an experienced executive in the advertising and media industry who served as Chief Executive Officer of Extreme Reach from May 2023 to August 2024.15 She joined Extreme Reach from Wavemaker, where she was CEO of The Americas Region from 2020 to 2023.13
Wong has a diverse background in the advertising and media sector:
- Prior to Wavemaker, she held the position of COO at Carat USA.1
- Her career began in London and includes executive roles across the Dentsu Aegis Network.1
- She also served as Head of Network Advertising at Sky.1
During her tenure at Extreme Reach, Wong:
- Led the company's global enterprise solution, which operates in 140 countries and 45 languages.1
- Oversaw services for 93 of the top 100 global advertisers.1
- Managed $150 billion in video ad spend globally.1
In May 2024, Wong was appointed to the Ad Council Board of Directors, joining other top executives to address critical social and health issues through communications.24
Wong stepped down from her role as CEO of Extreme Reach (rebranded as XR) in August 2024, after playing a key role in laying the groundwork for future growth and unifying the organization with the launch of the XR brand.5
Highlights
Happy Father’s Day to all super dads out there! My father was the first man to show me what I should look for in a partner. He is and will always be my rock. To my partner who is not just an amazing father to our daughter but an incredible husband who has my back everyday. I couldn’t do what I do without your support. That includes being away from home and having to do calls at random hours. With a simple… I got you babe, is everything…
#happyfathersday #fathersday
Cannes is upon us and we look forward to another year with our clients and partners. We have a great lineup of panel events that we're participating in and always enjoy connecting with industry's best and brightest. Keep track of where we'll be on the Croisette through our schedule of events below and do connect with us whilst our incredible team is there.
Learn more and book an appointment to meet with the XR team here: https://lnkd.in/ge6MwTY5
#CannesLions #Cannes #CreativeIntelligence #Advertising #Marketing #XR #XRExtremeReach #ExtremeReach
