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Mada Seghete

Co-founder - VP Marketing and Market Development at Branch

Mada Seghete is a prominent figure leading the marketing team and evangelism efforts at Branch, a company specializing in deep linking and mobile attribution services for over 50,000 top-tier apps globally.

With a diverse educational background including a Master of Business Administration (MBA) from Stanford University and a Bachelor of Science in Electrical and Computer Engineering from Cornell University, Mada has a strong foundation in both business and technology.

Apart from her role at Branch, Mada is actively involved in various initiatives such as organizing events, creating educational content, hosting a podcast, and engaging in public speaking engagements. She is the founder of mobilegrowth.org, a community dedicated to mobile professionals, and also teaches a Growth Marketing course at Stanford Continuing Studies.

In her free time, Mada is an investor at xFactor ventures and a Sequoia scout, focusing on companies with a significant representation of women in leadership roles. She has already invested in 8 companies, with 7 of them having a woman CEO or founder.

Mada's contributions extend beyond her current role, having held positions at notable organizations like XFactor Ventures, Stanford University, Application Developers Alliance, and Yola.com in various capacities ranging from business development to product management.

With a rich professional background and a commitment to empowering women in entrepreneurship, Mada Seghete stands out as a multifaceted leader in the fields of marketing, technology, and business.

Highlights

May 20 · PR Newswire
Branch Strengthens Leadership Team with Executive Appointments - PR Newswire
Branch Strengthens Leadership Team with Executive Appointments - PR Newswire
Effort to put non-Google search on Samsung devices thwarted ... - The Business Journals
Effort to put non-Google search on Samsung devices thwarted ... - The Business Journals
Mada Seghete
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Location

Palo Alto, California