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Maggie Hogan

Co-Founder, Pablo's Mate | Currently Fundraising to Bring Yerba Mate to the Masses | Previously EY, R/GA 🧨

Maggie Hogan is the Co-Founder of Pablo's Mate, a startup company focused on bringing yerba mate to a wider market.12 Here are some key details about Maggie Hogan:

Professional Background

  • Current Role: Co-Founder at Pablo's Mate
  • Previous Experience: Worked at EY (Ernst & Young) and R/GA1

Pablo's Mate

Maggie Hogan joined Steven Bartkowski as co-founder of Pablo's Mate, a company that aims to introduce yerba mate to a broader audience.2 Yerba mate is a traditional South American caffeine-rich beverage.

Personal Connection to Yerba Mate

Maggie lived in Buenos Aires when she was younger, where she developed a connection to yerba mate culture.2 This personal experience likely influenced her decision to co-found a company focused on this beverage.

Current Focus

As of 2024, Maggie Hogan is actively involved in fundraising efforts to support Pablo's Mate's mission of bringing yerba mate to the masses.1 The company appears to be in its early stages, with Hogan describing "exciting momentum building" for the venture.1

Maggie Hogan's professional journey showcases a transition from established firms like EY and R/GA to entrepreneurship in the consumer packaged goods (CPG) sector, specifically focusing on introducing a traditional South American beverage to a wider market.

Highlights

Aug 12 · linkedin

Back in NYC after a month in Taghazout, Morocco, my second home. It's a special corner of the world that brings people together from around Europe and North Africa for the love of the sea- and in Morocco, that comes with a love of tea :)

It was exciting to share some Pablitos with old and new friends, and get a sense of the level of awareness people have around mate outside of the US and Latin America. The folks I met are gaining familiarity through football and German brand Club Mate (hat tip!). They, like many Americans, are very stoked on clean energy and coffee alternatives, and absolutely loved the taste of Pablo's Mate.

We hosted dinner parties with The Lodge Residency, participated in the Shift Collective Back to the Roots festival, and shared with friends at the beach. Can't wait for the day that we officially launch in this market that is primed for Pablo's!!

#cpgstartup #emeacpg #yerbamate #cleanenergy #betterforyou Steven Bartkowski

Jul 12 · linkedin

"It is not the taste or the physiological benefits. It is the routine of it, the shared experience, the opportunity to bond. There are so many barriers to human connection in our modern world; mate breaks them down... Mate is not just a drink, it’s a lifestyle."

Love to see The Athletic of The New York Times highlight the growing global reach of yerba mate!

While the stars have been drinking traditional mate on the sidelines of the Copa America, New York soccer fans have been enjoying Pablo's Mate at watch parties across the city. We take pride in sharing this ritual with the community and helping to build the relationship between yerba mate and the American market.

We'll be at Fly Nowhere's Bushwick outpost for the Euro and Copa finals -- and in stores and venues across NYC later this year! Reach out to get Pablo's Mate at your own upcoming events.

#yerbamate #cpginnovation #copaamerica #cpgstartup

Related Questions

What is Pablo's Mate, and what does it do?
How did Maggie Hogan and her co-founders start Pablo's Mate?
What are Maggie Hogan's main responsibilities at Pablo's Mate?
Has Maggie Hogan worked on any other projects before co-founding Pablo's Mate?
What is Maggie Hogan's educational background?
Maggie Hogan
Maggie Hogan, photo 1
Maggie Hogan, photo 2
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Location

United States