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Mareike Hummel

Director of Product

Mareike Hummel is a senior product and business leader at Zalando SE, specializing in recommerce and sustainable fashion initiatives. She currently holds the position of Director of Product, Design & Engineering - Recommerce at Zalando SE.3 In this role, Hummel is responsible for overseeing the development and expansion of Zalando's pre-owned fashion platform, Zircle.12

Hummel has been instrumental in expanding Zircle to various European markets, including Sweden, Denmark, and Finland.5 She has emphasized the importance of improving customer experience and convenience in the pre-owned fashion sector.12 Under her leadership, Zircle has grown to offer more than 100,000 quality-checked fashion items from well-known brands.5

Her work aligns with Zalando's sustainability goals, particularly the target of extending the life of 50 million fashion items by 2023 through circular initiatives.14 Hummel has also been involved in efforts to eliminate single-use plastics in Zircle's operations, replacing them with recycled paper packaging.2

Hummel's LinkedIn username is mareike-hummel-24284284, as mentioned in the query.3

Highlights

Mar 15 · yarnsandfibers.com
Zalando pre-owned fashion platform expands to Sweden & Denmark
Mar 9 · fashionunited.uk
Zalando expands resale platform Zircle to new markets
Zalando Expands Dedicated Pre-Owned Online Store, Zircle, to ...

Related Questions

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What is the significance of Zircle in Zalando's strategy?
How has the expansion of Zircle impacted Zalando's customer base?
What are some key learnings from the launch and expansion of Zircle?
Mareike Hummel
Mareike Hummel, photo 1
Mareike Hummel, photo 2
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Location

Berlin Metropolitan Area