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Mariel Moakley
Western Europe Strategy Director at Converse
Professional Background
Mariel Moakley is an accomplished professional with a robust and multidisciplinary background that seamlessly blends strategy consulting, professional coaching, and expertise in social media, digital marketing, and brand development. Boasting over a decade of significant experience in coaching, Mariel has dedicated her career to empowering high-performance individuals and teams, effectively managing change, and cultivating winning organizational cultures. Her vast consulting experience includes helping senior leadership teams achieve success by designing and executing innovative growth strategies, navigating complex problem-solving scenarios, facilitating decision analyses, and transforming corporate culture.
Mariel's impressive career trajectory is highlighted by her notable roles at Converse, where she served as the Western Europe Strategy Director. She also held various key positions including Director of Strategic Growth and Director of Strategy. In these leadership roles, Mariel demonstrated her exceptional ability to blend analytical rigor with creative insights, fostering innovation and driving strategic initiatives within the organization.
Through her early career roles at Innosight and Palladium Group, Inc., Mariel honed her skills in consulting, further solidifying her expertise in growth strategy and organizational transformation. Her time as an Engagement Manager and Senior Associate at Innosight allowed her to work on diverse consulting projects, developing strategies and solutions that were pivotal for her clients’ growth and success. She also contributed to client projects as a Consulting Manager and Senior Consultant at Palladium Group, focusing on complex problem-solving, decision-making processes, and strategic planning.
In addition to her consulting work, Mariel has demonstrated a strong commitment to fostering community and personal development through leadership in sports. As a former Director of Communications at the NSCAA Women’s Committee and Outreach Team Coordinator at Soccer Without Borders, she engaged with diverse communities to promote positive change through youth sports and education. Her experience as a coach at various academic institutions, including prestigious universities like Penn State and Harvard, showcases her dedication to mentoring and developing young athletes both on and off the field.
Education and Achievements
Mariel Moakley has a solid educational foundation that supports her professional achievements. She completed her Bachelor of Science in Business Administration with a concentration in Finance from Northeastern University. Following her undergraduate studies, Mariel pursued an MBA in Strategic Leadership at Penn State University, where she developed essential leadership and strategic management skills necessary to succeed in the fast-paced business landscape.
In her pursuit of continuous learning and professional development, Mariel also earned a Certificate of Completion in Business Analytics from HBX at Harvard Business School. This program equipped her with advanced analytical skills critical for decision-making and constructive growth strategies.
Achievements
Over the course of her illustrious career, Mariel has not only achieved remarkable success in various strategic and coaching roles but has also made significant contributions to organizational and individual growth. Some of her notable achievements include:
- Leading successful growth initiatives at Converse, directly contributing to the brand’s expansion in the European market.
- Designing and executing innovative strategies for various organizations that have fostered long-term success and sustainability.
- Coaching high-performance individuals and teams, facilitating personal and professional growth that has led to the development of winning teams across multiple sectors.
- Transforming corporate culture through strategic decision-making processes, leading to increased employee engagement and productivity within teams.
- Directing communications efforts within the NSCAA Women’s Committee, enhancing visibility and representation for women's sports.
- Empowering youth athletes through her coaching roles at various universities and soccer camps, shaping the future of sports through leadership and mentorship.
- Pioneering community engagement initiatives through her work with Soccer Without Borders, demonstrating her commitment to using sports as a vehicle for positive social change.
Mariel Moakley’s blend of educational qualifications, extensive career experience, and commitment to personal and community development reflects her passion for coaching, strategy, and innovation. Her multifaceted approach and dedication to fostering growth, whether in individuals, teams, or organizations, signifies her integral role in driving success in various initiatives and industries. As she continues to shape the future through her work, Mariel remains a beacon of leadership and inspiration in her field.
