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Mario Juarez

Founder of StoryCo

Mario Juarez is the founder of StoryCo, a consultancy that focuses on leveraging storytelling to drive transformation for businesses, nonprofit organizations, and individuals. He established StoryCo in 2018 with the mission of helping clients deliver better outcomes through authentic storytelling techniques. His work emphasizes the biological and psychological impact of storytelling in communication, aiming to foster meaningful connections and enhance corporate culture.124

In addition to his role at StoryCo, Juarez is recognized for his expertise in compelling communication strategies, which he shares through motivational speaking and consulting.3 His approach has attracted a diverse clientele seeking to improve their messaging and organizational effectiveness.23

Highlights

Jun 26 · linkedin

To my writer friends: Anyone interested in doing a bit of business storytelling with a rather large Seattle-area software company? Must be smart, fast, thick-skinned, and dedicated to great writing in the face of bureaucracy. Knowlege of AI and enterprise marketing a big plus. Message me if that's you.

Oct 2 · linkedin

How do you make a potentially dull piece about technology in law enforcement come alive? Open with a lead like this:

"It’s a formula for danger: a call comes in on a domestic violence incident, one of the most volatile and high-risk situations a police officer can encounter."

Great work by Chad Wallace and the Microsoft for Public Safety and Justice team (a client of mine), using storytelling to illustrate how generative AI translates into human benefits.

Related Questions

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Mario Juarez
Mario Juarez, photo 1
Mario Juarez, photo 2
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Location

Seattle, Washington, United States