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Mark Roberge

Based in Marblehead, Massachusetts, United States

Mark Roberge is a prominent figure in the startup and venture capital landscape, currently serving as the Co-Founder and Managing Director at Stage 2 Capital. He is also a Senior Lecturer at Harvard Business School, where he shares his expertise in sales and entrepreneurship.

Professional Background

Prior to his role at Stage 2 Capital, Roberge was the founding Chief Revenue Officer (CRO) at HubSpot, where he played a crucial role in scaling the company's annual revenue from $0 to $100 million and expanding the sales team from one to 450 employees. His contributions to the field earned him recognition, including being ranked #19 in Forbes' Top 30 Social Sellers in the World and receiving the Salesperson of the Year award at the MIT Sales Conference in 2010.

Roberge is actively involved with various startups, serving as a board member and advisor, and has made significant investments in the tech sector. His investment firm, Stage 2 Capital, focuses on B2B software companies, typically investing between $4 million to $6 million in early-stage startups.

Education and Publications

He holds an MBA from the MIT Sloan School of Management and a B.A. in Mechanical Engineering from Lehigh University. Roberge is also an accomplished author, known for his bestselling book, The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to Go from $0 to $100 Million, which outlines his data-driven approach to sales and scaling businesses.

Personal Life

Outside of his professional endeavors, Mark Roberge is an avid runner, yogi, and golfer. He is also a Deacon at Old North Church and enjoys spending time with his two teenage sons.1234

Highlights

Jul 10 · twitter

Early sales hires, especially during the pursuit of product-market fit, need to know how to summarize market feedback and communicate it to product and engineering teams.

Here’s an interview exercise I conduct with a first sales hire candidate.

Between the first and second interviews, provide the candidate access to the product. Instruct them to use the product over the next few days, show it to people in their network, and generate a list of feedback. In the next interview, allocate time for the candidate to present their findings to the product and engineering teams.

This hire will 10x the touchpoints between your company and the target market. If the candidate excels in this exercise, the timeline to achieve product-market fit will accelerate.

On this episode of #TheScienceOfScaling, I sit down with Greg Holmes, the Founding CRO at Zoom and Stage 2 Capital LP. Check out the episode and learn how he built the GTM foundation for a historic company: https://t.co/3G7IBRvLzd

#SalesLeadership #StartupTips #SaaS #B2BSales #CRO #GoToMarket #RevenueGrowth #ScalingStartups #TechLeadership #QuotaSetting

Early sales hires, especially during the pursuit of product-market fit, need to know how to summariz
Jul 7 · twitter

How to push the scope of you early customer interviews to a contract and pre-payment in order to de-risk "false positive" signals before investing engineering time.

Learn more in this episode of #TheScienceOfScaling with Mike Gamson, the Founding CRO at LinkedIn https://t.co/UAoLoV2iAI

How to push the scope of you early customer interviews to a contract and pre-payment in order to de-
Nov 17 · youtube.com
Who Will Win the Go-To-Market AI Race? with Stage 2 Capital Co ...
Who Will Win the Go-To-Market AI Race? with Stage 2 Capital Co ...
Nov 16 · MarTech Series
MadKudu Secures $18M led by Felicis to Accelerate Adoption of Product-Led Growth - MarTech Series
MadKudu Secures $18M led by Felicis to Accelerate Adoption of Product-Led Growth - MarTech Series
Nov 15 · PR Newswire
MadKudu Secures $18M led by Felicis to Accelerate Adoption of ... - PR Newswire
MadKudu Secures $18M led by Felicis to Accelerate Adoption of ... - PR Newswire

Related Questions

What are some of the key investments made by Stage 2 Capital under Mark Roberge's leadership?
How did Mark Roberge's experience at HubSpot influence his investment strategy at Stage 2 Capital?
What are the main focus areas for Stage 2 Capital's investments?
How does Mark Roberge balance his roles at Harvard Business School and Stage 2 Capital?
What are some of the challenges Mark Roberge has faced in his career?
Mark Roberge
Mark Roberge, photo 1
Mark Roberge, photo 2
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Experience

Stage 2 Capital

Education

MIT Sloan School of Management

Location

Marblehead, Massachusetts, United States