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Matthew Cohen

Director, Global Brand and Advertising at Indeed.com

Matt Cohen is an innovative marketing communications, branding, and media professional with over 15 years of experience in creating successful integrated brand platforms, brand positioning, and new media strategies to drive awareness, response, and revenue through traditional and online channels.

He has a proven track record in leading consumer and B-to-B brand and communications strategy from concept development to post-campaign analysis, covering brand planning, campaign management, and analysis.

Matt's specialties include brand strategy, brand architecture, brand positioning, integrated communications and creative development, multi-channel marketing strategy, media strategy and analysis, agency management, team leadership, marketing research, online content development, and multicultural marketing.

He studied BSM with a focus on Marketing at Tulane University's A.B. Freeman School of Business.

Matt Cohen has held various significant positions in prestigious organizations, including Director of Global Brand and Advertising at Indeed.com, Interim CMO (Contract) at NewComLink, Senior Director of Global Brand Marketing at HomeAway.com, and various roles at Royal Caribbean International.

His previous roles at Royal Caribbean International span Marketing Collateral Manager, Marketing Communications Manager, Account Executive in Marketing Services, and Account Supervisor. He has also worked at DDB Miami/HMS Partners and McFarland & Drier Advertising, where he served as Account Executive and Media Planner/Buyer.

Matthew Cohen
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Location

Austin, Texas, United States