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Matt Johns
CEO - Facilitator - Executive Coach - Keynote Speaker
Professional Background
Matt Johns is a highly esteemed professional with a wealth of experience in customer experience strategy and business growth optimization. His diverse career has traversed multiple industries, with a notable focus on enhancing customer experiences and driving organizational success. As the current CEO of Strategy & Experience at Deliberate, he is dedicated to transforming how organizations perceive and implement customer experiences. Matt's unique background as a former qualified undercover police officer contributes to his exceptional ability to assess situations with precision and understand the nuances of human behavior.
Prior to founding Deliberate, Matt made significant contributions as the Acting Chief Strategy Officer at Deloitte, where he was instrumental in directing strategy and customer experience across New Zealand. His leadership roles extended to several esteemed organizations, including Humankind NZ, where he served as Executive Director of Strategy & Experience, and TTEC, where he spearheaded customer experience initiatives across the Asia-Pacific region. Throughout his career, he has closely collaborated with business leaders from diverse geographies such as Australia, New Zealand, Hong Kong, Singapore, New York, and London, enabling companies to develop and execute strategies that resonate with their customers.
At Deliberate, Matt's mission revolves around crafting deliberately designed customer experiences that not only meet but exceed customer expectations. He employs a unique methodology that emphasizes genuine understanding of customer emotions and behaviors, striving to identify the true root causes of customer sentiment rather than merely addressing surface-level symptoms. This deep dive into customer experiences allows organizations to visualize the entire customer journey, revealing opportunities for transformation and innovation.
Education and Achievements
Matt is committed to continuous learning and professional development, which is illustrated by his education at the prestigious Darden School of Business, focusing on Human-Centered Design at the University of Virginia. This educational background equips him with valuable insights into designing customer experiences that are not just functional but also emotionally engaging.
His impressive career path includes co-founding AF Drinks and serving as a board member at ARLRA, showcasing his entrepreneurial spirit and dedication to community engagement. As Managing Director at Focus Strategy, Matt honed his skills in strategic management and customer experience, further solidifying his expertise in the field.
Notably, Matt worked at TOWER in various capacities, including Head of Direct Distribution and Head of KiwiSaver. These roles allowed him to cultivate a thorough understanding of financial products and services, emphasizing the importance of customer experience in the financial sector.
Notable Achievements
- Transformative Leadership: As the CEO of Deliberate, Matt has led various successful projects aimed at improving customer experience, assisting numerous organizations to develop effective strategies that enhance customer engagement and satisfaction.
- Strategic Contributions: During his tenure at Deloitte, Matt designed and implemented innovative customer experience strategies that drove significant business growth, positioning the company as a leader in the sector.
- Global Perspective: With experience spanning across various countries and industries, Matt has developed a nuanced understanding of global markets, enabling him to tailor strategies that fit diverse cultural contexts.
- Innovative Methodologies: His approach emphasizes a thorough analysis of customer emotions and experiences, proving instrumental in helping businesses identify genuine issues and craft compelling customer journeys.
With a steadfast commitment to driving business growth through exceptional customer experiences, Matt Johns continues to be a sought-after expert in the field. His passion for transforming organizations and empowering them to view customer experience as a competitive advantage sets him apart as a leader in strategic development.
