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Matt Potter
Chief Content Officer at John Brown Media Group, Journalist at BBC, Washington Post, Author, Broadcaster
Professional Background
Matt Potter is a distinguished journalist and content creator whose career spans several respected media organizations, including The Washington Post, BBC, and The Telegraph. With his extensive experience, he has established himself as a versatile and adaptive storyteller in various formats: print journalism, television broadcasting, and digital content creation. Currently, he serves as the Chief Content Officer at one of the world’s leading global content agencies, where he brings his innovative vision to life across omnichannel platforms.
In addition to his editorial leadership, Matt has ventured into filmmaking, making significant contributions to both scripted and non-scripted formats. He has served as a consultant scriptwriter for the film 'OUTLAWS INC.', produced by Thunder Road Pictures, and was instrumental in the making of the award-winning documentary 'ARMS DEALER: THE NOTORIOUS MR BOUT', which premiered at Sundance in 2014 and received accolades from BBC Storyville. His storytelling skills bring depth and context to complex subjects, making him a sought-after voice in both multimedia journalism and creative projects.
Education and Achievements
Matt’s academic journey began at the prestigious University of Cambridge, where he earned a Master of Arts in English. This rigorous education laid a solid foundation for his future endeavors in writing and journalism. His literary talents have been recognized widely, not least through his bestselling book ‘OUTLAWS INC.’ which has achieved remarkable international success, landing in the top tier of non-fiction bestseller lists in the UK.
Published by leading publishing houses across the globe, including Pan Macmillan and Bloomsbury, the book has been translated into 29 languages and received critical acclaim. Renowned figures, such as Damien Lewis of the BBC and John Sweeney of the Literary Review, have lauded his work for its gripping narrative and in-depth investigative journalism. Critics from distinguished publications, including The Washington Post, Baltimore Sun, and Fox News, have described it as both riveting and a thrilling exploration of the underbelly of international smuggling.
Beyond ‘OUTLAWS INC.', Matt has authored other notable works, including 'THE LAST GOODBYE', published by Little, Brown in 2014, which has also gained literary praise for its profound and poetic narrative.
Media Contributions and Recognitions
Matt's media presence extends beyond print and authorship; he has crafted compelling narratives as a presenter, writer, and director for the 'MERCENARIES' documentary series on the Discovery Channel. This role further exemplifies his multifaceted skills in engaging storytelling and content production.
His career in journalism reflects a trajectory of leadership and innovation. He has held pivotal roles at John Brown Media; as the Head Of Editorial Digital, he played a crucial role in driving content forward in an increasingly digital landscape. Previously, he has also been the head of various creative and editorial teams, shaping narratives and leading projects that resonate with audiences.
Prior to John Brown Media, Matt held several editorial positions, including Group Editor and Deputy Editorial Director at Forward Worldwide, and Associate Editor at Top Right Group. His extensive experience encompasses all facets of journalism, from on-the-ground reporting to strategic editorial planning.
Skills and Specialties
Matt's professional skill set is diverse and broad, encapsulating editorial and creative direction, filmmaking, journalism, and storytelling across varied media formats. He possesses a keen ability to navigate complex subjects through compelling narratives and articulate presentations, making him not only a great journalist but also an effective client liaison and strategic consultant.
In the sphere of broadcasting and media production, Matt excels in pitch and presentation, making him a well-rounded media professional who knows how to communicate ideas effectively to both audiences and clients alike. His expertise extends into social media management and multi-language content creation, highlighting his adaptability in a global media environment.
Conclusion
In summary, Matt Potter is a talented journalist and creative professional with a proven track record in both media and literature. His insights and innovative approach have paved the way for significant achievements in journalism and storytelling. His continued contributions in various forms of media exemplify the dynamic nature of contemporary content creation and journalism, where he remains a prominent figure with a dedicated following. As he continues to explore new narratives and technologies, Matt's journey promises to be one of ongoing impact in the world of global media.
Highlights
Need help pitching your stories as a journalist? The next online event is this coming Sunday. The New York Times/FT's Caitlin Kelly and I have released additional tickets. To find out why attendees have been calling it, "inspirational" and "The best seminar I have ever attended", check it out here! See you there: https://lnkd.in/eb_nPxyk
I got my first call from someone on the Be My Eyes app that lets the sighted step up for blind and low-vision people today. I’m a bit of a late adopter, having only heard about it this week. You register, and when time permits, you can answer video calls placed by blind app users asking for your help. Which one of these ties goes with this shirt? Which of these cartons in the supermarket is the one to put in my basket? Or, as today, a chap asking what the info on his weighing scales said. (I told him, and he went, ‘Oh blimmin’ heck,’ which I mean, massively relatable there.)
No time when it rings? No problem - it will ring through to other volunteers. You might not even get a single call for weeks.
But today I did, and I feel like thanking the founder, a Danish visually impaired guy himself, for having the idea and going with it; and the people working there. It’s not often that a crowdsourcing app lives up to every hope the internet allowed us to cling to. Silicon Valley social media owners talk a lot about ‘bringing people closer together’. But this - this is what that really means.
Anyway, Be My Eyes is embarking on the next step of its evolution now, using AI for some of the text-reading tasks. And again, in a time of hype fatigue and cynicism about AI, what a lovely thing to see.
If you haven’t registered, it takes 2 minutes. Go for it.
#bemyeyes #blindness #techinnovation #apps #aiapplications
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Mesh is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Mesh centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Mesh's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.
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