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Matt Weiss

Founder & CEO at RIND Snacks

Matt Weiss is the Founder and CEO of RIND Snacks, a company that produces sustainable whole fruit snacks with a unique focus on keeping the fruit peel intact.2

Background and Education

Matt graduated from Duke University with a Bachelor of Arts in Spanish Language and Literature, earning his degree cum laude.2 He also holds a Chartered Financial Analyst (CFA) certification from the CFA Institute.2

Professional Experience

Before founding RIND Snacks, Matt had a successful career in finance:

  • He worked at Baron Capital Group, Inc. for over 18 years, serving as Vice President and Portfolio Manager from September 2001 to March 2020.2
  • In July 2017, Matt founded RIND Snacks, transitioning from finance to entrepreneurship.2

RIND Snacks

Matt was inspired to create RIND Snacks by his great-grandmother's philosophy of using the entire fruit, including the rind, to maximize nutrition and minimize waste.13 The company's slogan, "Keep it Real, Eat the Peel," reflects this ethos.2

RIND Snacks focuses on producing snacks that are:

  • Made from whole fruits, including the nutrient-rich peels
  • Sustainable and zero-waste
  • Packed with bold flavors and health benefits

Other Ventures and Involvement

In addition to his role at RIND Snacks, Matt is involved in other initiatives:

  • He is a Board Member and Founding Partner of Naturally New York, an organization supporting the New York natural products community.2
  • Matt is also the Founder and President of Friends of Chelsea Green, supporting a community park in New York City.2

Personal Life

Matt is married to Joanna Weiss and has children who have been involved in the early stages of the RIND Snacks business.4 He values family involvement and sees entrepreneurship as a team effort rather than a solo journey.4

Matt's entrepreneurial philosophy emphasizes taking risks, continuous learning, and finding fulfillment in new challenges.1 He believes in the importance of both brand magic and business substance for success in the food industry.1

Highlights

Aug 15 · manufactured.com
Turning Rind into Riches with Matt Weiss of RIND Snacks | re:COGs ...
Apr 9 · rindsnacks.com
Matt Weiss of RIND Snacks on BFY bites and sustainability
Jan 22 · newhope.com
RIND Snacks founder shares great-grandmother's 'no waste ...
RIND Snacks founder shares great-grandmother's 'no waste ...
Interview with RIND Founder and CEO, Matt Weiss - Sawtooth Group
Interview with RIND Founder and CEO, Matt Weiss - Sawtooth Group
May 24 · stairwaytoceo.com
Skin in the Game - Stairway to CEO
Skin in the Game - Stairway to CEO
Dec 11 · rindsnacks.com
Matt Weiss, Founder of RIND Snacks

Related Questions

What inspired Matt Weiss to transition from finance to starting RIND Snacks?
How did Matt's great-grandmother influence the creation of RIND Snacks?
What challenges has Matt faced in scaling RIND Snacks?
How does Matt's finance background benefit RIND Snacks?
What role do Matt's children play in the growth of RIND Snacks?
Matt Weiss
Matt Weiss, photo 1
Matt Weiss, photo 2
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Experience

Founder & CEO at RIND Snacks (July 2017 - Present)
Founding Partner at Naturally New York (November 2021 - Present), Founder & President at Friends of Chelsea Green (September 2010 - Present), Vice President, Portfolio Manager at Baron Capital Group, Inc. (September 2001 - March 2020)

Education

Bachelor of Arts in Spanish Language and Literature, Cum Laude from Duke University (1996 - 2000), Attended Saint Andrew's School (1992 - 1996)

Location

New York, New York, United States