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Melissa Cullens

Insights, Strategy and Design for Meaningful Experiences

Melissa Cullens is a seasoned design leader and entrepreneur with over 19 years of experience in the field of experience design and product strategy.12 She is the founder and CEO of Charette, a design and strategy studio that helps leaders achieve sustainable growth by creating products that connect with customers through resonant messages.1

Professional Background

Melissa's career spans various high-profile roles and projects:

CEO and Founder of Charette:: She established this design and strategy studio to help businesses create impactful products and experiences.12

Head of Design at Clearing:: In this role, her ethnographic research on chronic pain was published in the Dove Press Journal of Medicine.1

Chief Experience Officer at Ellevest:: As a founding member, she helped scale the company to $1 billion in assets under management (AUM) while winning awards for brand, user experience, and product from FastCompany and InterBrand.12

Earlier Work::

  • Led the design and product reinvention of Vogue.com
  • Shaped the digital experience of SiriusXM
  • Contributed to early iterations of AmericanExpress.com12

Achievements and Recognition

Melissa's work has garnered significant recognition in the industry:

  • Featured on the cover of Money Magazine
  • Named an Industry Innovator by AdWeek1
  • Received awards for UX and website design
  • Profiled as an innovator
  • Ellevest was recognized as a "Brand to Watch" under her leadership2

Skills and Expertise

Melissa is known for her expertise in:

  • Behavioral research
  • Experience design
  • Product strategy
  • Brand vision
  • Team leadership12

Her approach involves connecting behavior, emotion, and mindset with innovative experiences to help companies grow and reach product-market fit.2

Highlights

Oct 3 · netguru.com
Three Things That Keep Me up at Night With Melissa Cullens, Chief ...
Three Things That Keep Me up at Night With Melissa Cullens, Chief ...

Related Questions

What inspired Melissa Cullens to start Charette?
How did Melissa Cullens' work at Ellevest impact the financial industry?
What are some of the key projects Melissa Cullens has led at Charette?
How did Melissa Cullens' research on chronic pain influence her design approach?
What awards has Melissa Cullens received for her work?
Melissa Cullens
Melissa Cullens, photo 1
Melissa Cullens, photo 2
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Location

Brooklyn, New York, United States