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Michael Broda
Founder/Group CEO bei EIG AG
Michael Broda is a prominent figure in the esports industry, currently serving as the Founder and CEO of the Esports Innovation Group (EIG). Originally from Cologne, Germany, he has built a significant career in both finance and esports, transitioning from investment banking to entrepreneurship in the tech space.
Career Overview
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Early Career: Broda began his professional journey at Commerzbank Cologne, where he worked as an investment banker focusing on financial markets and derivatives. By 2002, he had advanced to a top management role as CFO of CE Wood, a wood processing company in the Czech Republic with substantial revenues and a large workforce.1
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Entrepreneurship: In 2006, he founded Delta Capital, an investment holding company that focused on distressed assets and startups. This venture allowed him to invest in various companies, including those in the esports sector. Notably, he took over esports.com as CEO, which was later sold to Pro7/SAT1 Media Group, a major media entity in Europe.12
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Current Role at EIG: Under his leadership, EIG aims to innovate within the esports ecosystem by creating engaging user experiences that integrate gaming with brand loyalty. The company focuses on developing technologies and strategies that enhance monetization opportunities within the gaming community.23
Educational Background
Michael Broda holds degrees in banking and finance, as well as an MBA in strategic management. His educational foundation has equipped him with the skills necessary for navigating both financial and technological landscapes.1
Contributions to Esports
Broda's work at EIG involves leveraging insights into digital infrastructure and data analytics to foster growth in the esports industry. His initiatives aim to create sustainable business models that benefit both gamers and brands by enhancing engagement through gamified experiences.23
In summary, Michael Broda is a key player in the esports industry, combining his background in finance with a passion for gaming to drive innovation and growth through EIG.
Highlights
Now is the time 🥳 for a new CEO!! Focus on the things you are best at, i did, i will....
After five years of relentless team effort, startup hustle, and, most importantly, amazing times filled with innovation alongside my incredible team, I've decided to restructure our group and step down from my operational role as CEO of EIG .... from now on, Coach, Mentor, Helper, Founder, Team Member, Chairman🫣.
What I've learned: nothing new, the importance of team! (and then all the rest of startup life, see my posted elon video 😀...)
I'm thrilled that we successfully developed and launched our flagship product, the Gamers Suite, and pioneered the future of Direct-to-Consumer solutions via gaming (check out eig.ag).
Now, it's time for scale and operational excellence. It's time for the team to take the future challenges and elevate us to the next level. I am incredibly grateful to Mike Michael Walia for accepting this challenge, along with our core team of inspiring individuals Henry Hill Philippe Wong Pavel Jakubec Patrick Schönfeld Jakub Průdek 💪. Thank you all and the whole EIG team for your past and future efforts.
As for me, I'm not leaving ☝️—I’ll be supporting the company from the sidelines, with a strong focus on future clients, strategy, and fundraising. Additionally, I’ll be dedicating time to our new AI projects in development and our portfolio companies as well new ventures in my role in Fairway Partners .
Stay tuned—more exciting EIG announcements are coming soon!
To my amazing team, let's achieve the unimaginable!
So true 🫣😁
