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Mike Underell

I was required to put in a headline, so here we are.

Mike Underell is a Senior Manager of Business Technology & Helpdesk Services at Hootsuite, a prominent social media management platform. His professional background includes significant experience in analytics and product management, particularly focused on enhancing internal customer experiences within the organization.

Professional Background

  • Role at Hootsuite: As Senior Manager, Underell oversees business technology initiatives and helpdesk services, ensuring that the internal systems and support structures effectively meet the needs of Hootsuite's employees.
  • Previous Experience: He has built and optimized a multi-touch attribution model for Hootsuite's enterprise business, which involved collecting and analyzing data to improve marketing strategies.1 His work emphasizes a strong analytical foundation combined with practical applications in business technology.

Education

Mike Underell holds an MBA from Simon Fraser University (SFU), which has equipped him with the necessary skills for his roles in marketing and technology management.3

Interests

Outside of his professional commitments, Underell is passionate about triathlons, indicating a personal commitment to fitness and endurance sports.2

Online Presence

You can find more about Mike Underell on his LinkedIn profile where he shares insights related to his work and interests.

Related Questions

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Mike Underell
Mike Underell, photo 1
Mike Underell, photo 2
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Location

North Vancouver, British Columbia, Canada