Suggestions
Mukund Ramachandran
Chief Operating Officer at Dynamic Yield
Mukund Ramachandran is an accomplished marketing, planning, and communications executive with over 20 years of experience in media, adtech, and SaaS companies. He has a proven track record of building top-tier teams and implementing successful marketing strategies globally.
Specializing in executive management, public speaking, brand strategy, tech marketing, product marketing, and more, Mukund excels in driving growth in fast-paced and complex markets. He is an effective communicator across all organizational levels.
With deep expertise in the ad tech ecosystem covering areas such as ad servers, DSPs, SSPs, trading desks, and DMPs, Mukund brings a wealth of knowledge to his roles.
His educational background includes an MBA from Thunderbird, The American Graduate School of International Management, alongside high school education at Vana Vani Matriculation, and a Master of Management Studies from Birla Institute of Technology and Science, Pilani.
Throughout his career, Mukund held various key positions such as Chief Operating Officer at Dynamic Yield, Chief Marketing Officer at Dynamic Yield, and Vice President Marketing at Krux Digital, Inc. He also served as a board member for Passageways and advised at FoodtoEat.com.
Prior roles include General Manager, Brand & Video Advertising Solutions at DataXu, Director of Product Marketing at Yahoo! Inc, and Sr. Product Marketing Manager at Yahoo HotJobs. Additionally, his experience spans positions at Tremor Video, Hewlett-Packard, WIPRO INFOTECH, and American Express.
Mukund Ramachandran's skill set encompasses marketing communications, content marketing, thought leadership, social media management, public and analyst relations, demand generation, sales enablement, research, and budget planning.
His career showcases a commitment to excellence in marketing and leadership, making him a valuable asset in driving growth and innovation in the industry.
Highlights
Mastercard has near universal brand recognition. But many of you sure aren't aware that Mastercard powers some of the largest loyalty programs in the world, and offers loyalty-driving B2B solutions for retail institutions, retailers and brands.
We are now seeking an experienced Product Marketer to help us further step on the gas in this area. Domain expertise in loyalty products, platforms or consulting is a huge plus. If you are, or know somebody that fits the description, please apply below or DM me!
https://lnkd.in/ewyNmK2b
We’re thrilled to announce that for the sixth consecutive year, Dynamic Yield by Mastercard has been named a Leader in the Gartner Magic Quadrant for Personalization Engines. We were positioned highest in execution and furthest in vision within the leaders quadrant. This recognition of continued leadership and innovation showcases our steadfast commitment to moving the whole industry forward.
Check out the report landing page → https://lnk.dyo.io/45HuoFb
#Personalization #PersonalizationEngines
