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Natalie Kim

Talent Strategy & Brand | Founder of We Are Next | Adweek + ADCOLOR Champions Award

Natalie Kim is a talent strategist known for her expertise in inclusive emerging talent development. She currently spearheads talent integration efforts at Critical Mass while being recognized for her remarkable contributions. Prior to this role, she founded We Are Next, an invaluable resource that empowered students and junior talent in the advertising and marketing fields by providing industry advice and fostering diversity.

Highlights

Aug 13 · linkedin

After 2 years on the incredible L&D Team, I've moved into a new role at Critical Mass: Associate Director, Talent Insights & Planning.

Interfacing with all pillars of the Talent Team, I look after Talent Strategy & Brand within our I&P team. Through gathering feedback, researching and identifying themes/trends/opportunities, working with the team to design solutions and measuring the impact of programs, I&P helps the Talent Team prioritize its time and energy where it will have the biggest impact on talent experience and retention.

Also focused on ensuring our Talent materials are up to CM brand design standards, and that our tools, technologies and approaches are industry-leading.

Essentially, I get to apply my strategy background to our internal talent efforts. Excited for this next chapter! (And also, a bit bittersweet to expand beyond emerging talent — but I'll always be advocating for our Trailheaders & Alumni!)

Mar 1 · linkedin

I’m headed to Austin next week - who else will be at SXSW?

It’s been more than 10 years since I first attended, and I’ve been thinking a lot about how privileged I was to go as a young strategist. Happy to be able to help bring three of our Critical Mass Trailhead Alumni this year!

Having been in solopreneurship mode with We Are Next + being a new mom for the past 5ish years, it’ll be nice to reconnect with the industry out in the wild. If you’ll be there, I’d love to catch up. ✌🏼

Natalie Kim
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Location

Portland, Oregon, United States