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Natalie Kim

Voter at We Are Next - Former Director of Strategy - Adweek + ADCOLOR Champions Award

Natalie Kim is the Founder of We Are Next, a valuable resource hub for students and junior talent in the advertising and marketing industry. With a focus on diversity and inclusivity, We Are Next compiles insights and advice from various industry experts, ensuring accessibility for all aspiring professionals.

Highlights

Aug 13 · linkedin

After 2 years on the incredible L&D Team, I've moved into a new role at Critical Mass: Associate Director, Talent Insights & Planning.

Interfacing with all pillars of the Talent Team, I look after Talent Strategy & Brand within our I&P team. Through gathering feedback, researching and identifying themes/trends/opportunities, working with the team to design solutions and measuring the impact of programs, I&P helps the Talent Team prioritize its time and energy where it will have the biggest impact on talent experience and retention.

Also focused on ensuring our Talent materials are up to CM brand design standards, and that our tools, technologies and approaches are industry-leading.

Essentially, I get to apply my strategy background to our internal talent efforts. Excited for this next chapter! (And also, a bit bittersweet to expand beyond emerging talent — but I'll always be advocating for our Trailheaders & Alumni!)

Mar 1 · linkedin

I’m headed to Austin next week - who else will be at SXSW?

It’s been more than 10 years since I first attended, and I’ve been thinking a lot about how privileged I was to go as a young strategist. Happy to be able to help bring three of our Critical Mass Trailhead Alumni this year!

Having been in solopreneurship mode with We Are Next + being a new mom for the past 5ish years, it’ll be nice to reconnect with the industry out in the wild. If you’ll be there, I’d love to catch up. ✌🏼

Natalie Kim
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Location

Portland, Oregon