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Natalie Skoblow
Senior Social Media Specialist & Sustainability Advocate
Professional Background
Natalie Skoblow is a dynamic digital marketing specialist based in Brooklyn, NY, embodying the perfect blend of creativity and strategy in the marketing and communications industry. With over five years of experience, she is dedicated to helping brands find their unique voice and spark an impactful narrative that resonates with their audiences. At this pivotal juncture where sustainability and accountability are essential for brand success, Natalie stands out by embracing a holistic approach towards storytelling. Her work encompasses everything from brainstorming innovative campaign ideas to developing engaging social content calendars, showcasing her comprehensive skill set and versatility.
Throughout her career, Natalie has held notable positions such as Senior Social Media Specialist at National Grid, where she plays a crucial role in driving social media engagement while promoting sustainable practices. Her previous experience as an Account Executive, Digital at KWT Global illuminated her capabilities in crafting tailored digital strategies that effectively elevate brand presence online. Furthermore, her role as Founder and Blogger at Mindfulie has allowed her to advocate for sustainable living, while influencing a broader audience to make conscious lifestyle choices.
Natalie's diverse career trajectory also includes pivotal roles such as Communications Coordinator at Housing Works, where she contributed to nonprofit efforts, and Sales and Marketing Consultant at ROK Health & Fitness, bridging health and well-being with strategic marketing initiatives. With foundational experience as an Account Coordinator at Text100 and an internship at the Financial Times, she has built a strong industry background rooted in public relations and marketing communication, further solidifying her expertise.
Education and Achievements
Natalie’s educational background bolsters her professional capabilities. She earned her Bachelor of Arts (B.A.) in Public Relations, Advertising, and Applied Communication from the State University of New York at New Paltz. This academic foundation equipped her with critical skills in communication and storytelling that serve as a cornerstone of her career. Additionally, Natalie pursued further studies at New York University, obtaining a Certificate in Clean Energy, Energy, Environment, and Natural Resources Law. This program deepened her understanding of sustainability and equipped her with the knowledge to advocate for ethical business practices positively impacting the planet.
Achievements
Natalie's achievements abound across her professional journey. By founding Mindfulie, she carved out a niche as a sustainable lifestyle blogger, inspiring audiences to not only embrace mindful living but to integrate eco-friendly choices into their daily lives. Her position at National Grid signifies a commitment to promoting clean energy initiatives within the corporate sector, aligning well with her passion for environmental stewardship. She has established a strong online presence, leveraging social media platforms to drive campaigns that inspire positive social change. From influencer collaborations to successful paid advertising strategies, Natalie excels at activating impactful marketing campaigns that foster meaningful connections between brands and their consumers.
Overall, Natalie Skoblow is a forward-thinking digital marketing specialist and a passionate advocate for sustainability, striving to ignite purpose in the brands she collaborates with while impactful storytelling at the forefront of her endeavors.
