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Nicole Lopez

Demand Generation Marketing Director at mPulse Mobile

Nicole Lopez is a seasoned demand generation marketing leader with over 10 years of experience in B2B SaaS and B2C businesses, specializing in strategy development for multi-channel marketing programs.

With 4 years of managerial experience, Nicole has a strong track record in creating and implementing successful demand generation initiatives spanning Paid Search, Paid Social, Email Marketing, Content, Web, and Display.

Nicole's expertise extends to designing marketing technology stacks tailored for Account Based Marketing campaigns and sales structures, contributing to brand awareness and lead generation.

Her areas of expertise include Marketing Operations, Account Based Marketing, Demand Generation, Campaign Strategy & Optimization, Marketing Automation, Paid Media, SEM, Digital Marketing, Content Writing, Creative Design, Strategy & Branding, and Event & Association Marketing.

Nicole Lopez holds a Bachelor of Arts (B.A.) in Political Science and Government, and a Bachelor of Business Administration (BBA) in Marketing from The University of Texas at Austin.

She has held key positions such as Demand Generation Marketing Director at mPulse Mobile and Adjunct Instructor at Rice University Digital Marketing Bootcamp, and previously worked at companies like Identity Automation, Dash Mortgage, Naked Lime, and the McAllen Chamber of Commerce.

Nicole Lopez
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Location

Houston, Texas, United States