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Paul Graden

🔥Helping Christian Business Owners set your profits, productivity and purpose on fire with prophetic business coaching! 🔥

Paul Graden is a business professional specializing in profit acceleration, business coaching, turnaround expertise, and marketing strategy.1 He is the founder of Graden Enterprises, a company focused on helping businesses grow and improve their performance.3

Areas of Expertise

Paul Graden's expertise encompasses several key areas:

  • Sales and Marketing: He is skilled in sales techniques, networking, and marketing strategies.1
  • Multi-Level Marketing (MLM): Graden has experience in MLM business models.1
  • Business Psychology: He specializes in understanding the psychology behind effective business methods, tactics, and strategies.1

Professional Activities

Paul Graden is active in sharing his business knowledge and insights:

  • He writes articles on marketing and business innovation, occasionally offering resources to new subscribers.2
  • Graden publishes a newsletter called "#BusinessIntelligence Insights" on LinkedIn, which focuses on strategies to help businesses outperform competitors and increase revenue.4

Role at Graden Enterprises

As the founder of Graden Enterprises, Paul Graden's primary focus is on:

  • Helping Christian business owners develop their enterprises.3
  • Providing mentorship, coaching, and advisory services to CEOs and executives.
  • Facilitating business growth and improvement through his expertise in various business domains.

Paul Graden's professional background and current role position him as a seasoned business expert who leverages his experience to guide other business owners and executives in achieving their goals and accelerating their profits.

Highlights

Dec 6 · linkedin

After many years of trying on LinkedIn, I gave up on marketing my services here. Too many sales pitches, etc. However, I'm having incredible results from Facebook! People are engaged and interested, if you approach them properly. If you are interested in learning how I do it, send me a PM and I will give you access to the strategies, as well as a system to automate it all. #marketing #people #facebook

Jun 21 · linkedin

Educate Your Customers

Educate them about what, you may be thinking. Well, consider this, many businesses focus solely on attracting new customers, but you NEED to spend a good chunk of your time retaining current and former customers. These are people you already know to be a good sales potential…they’ve already bought from you! Take the time to market and sell new products to your old customers and less time trying to sell old products to new customers and you will see a drastic change in your sales, customer quality and branding position.

Here are a couple of key elements to use to retain your current customers:

Stay in contact: This means by phone, email, e-newsletter, in person-by pigeon if you have too!

Post-Purchase Assurance: This means you need to follow up with customers. Your customers need to feel like they are being supported for their purchase and with the item they purchased. How many times have you purchased a product, then felt completely abandoned? Something as simple as a Thank You note with your contact or customer service information can go along way in retaining a great customer.

Deals & Guarantees: Always offer your current customers the best deals and guarantees you have. Show them you appreciate their business or even come up with a club specifically to reward loyal customers. You can also do this with a preferred pricing option. Integrity: Using good business practices and simply upholding integrity, dignity and honesty go along way with customers. Let’s face it, there’s a lot of swindling and crap out there and the safer and more confident you make your customers feel, the more they will trust you and that makes for an amazingly supportive and loyal customer.

There are three cornerstone ideas to a successful business:

Quality product/service Offering useful products/services that solve a problem for or enhance the life of a customer Offer subjects your customers find interesting Use this approach of educating your customers and offering them real information and insight and you will be rewarded with loyalty and success.

Stop wasting all your time on new prospects while your current customers fall by the wayside!

As Jay Abraham says, “Your best prospects are your existing customers. If you’ve been putting all your marketing efforts into acquiring new customers, stop and diverts some of your resources into reselling, upselling, cross-selling to those same customers. In every ways possible – through package inserts, regular mailings, special offers – stay in touch with those customers and get them used to buying from you.”

So, there it is! Remember, we can help you put together the resources and tools to do exactly that. We can help you educate your customers and you can watch the benefits pay offer many-fold.

#innovation #customerretention #educateyourcustomers

Related Questions

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How has Paul Graden's experience at Marks and Spencer influenced his coaching style?
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Can you provide examples of successful turnarounds led by Paul Graden?
What kind of businesses does Paul Graden typically work with?
Paul Graden
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Location

Nashville Metropolitan Area