Sign In

Rebecca Derrick

Brand and Marketing Consultant - Director - Sport Brands Specialist

Rebecca Derrick is a Global Business Director at 50 Sport, a creative sports agency.12 She is a New Zealand native who moved to London almost 10 years ago to pursue a career in brand and marketing.1 Her professional journey includes:

  1. Working with an actress in New Zealand on personal branding
  2. Internship at a division of Saatchi & Saatchi
  3. Employment at ThirtyThree, working on British Army recruitment marketing
  4. Role at Landor & Fitch, where she formed the sports practice and worked on projects like the Wembley Stadium rebrand and England Football's strategy13
  5. Current position at 50 Sport

At 50 Sport, Derrick consults clients on social media strategies, rebrands, purpose activation, campaign ideas, content capture, and fan engagement innovations.1 She applies a strategic brand lens to her work and focuses on fostering a positive work environment.1

Derrick also runs SportAZ, a content hub she created during her maternity leave.1 She holds a Bachelor's degree from the University of Auckland (2009-2011)4 and has over 10 years of experience in brand, marketing, and communications.2

Related Questions

What projects has Rebecca Derrick worked on at Landor & Fitch?
How did Rebecca Derrick contribute to the Wembley Stadium rebrand?
What is the SportAZ content hub that Rebecca Derrick runs?
How did Rebecca Derrick transition from New Zealand to London for her career?
What are some of the challenges Rebecca Derrick has faced in her role at 50 Sport?
Rebecca Derrick
Rebecca Derrick, photo 1
Rebecca Derrick, photo 2
Add to my network

Location

London Area, United Kingdom